https://loxacover.com/podcast/keiran-hewkin-of-swyft-on-building-a-32m-furniture-business-from-a-single-sofa
Ep 22: Keiran Hewkin, Swyft, on Scaling a Furniture Brand | Loxa - Loxa Cover
Swyft's Keiran Hewkin on why furniture has tolerated friction for decades, how swatches drive half his revenue, and why AI won't replace the shopping decision.