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https://www.aaaa.org/course/4as-team-leadership-certification/ 4As Team Leadership Certification – 4As Grow beyond tactical management and become a leader who promotes performance, growth, and well-being among your team. The next cohort starts on June 2nd. Click... team leadership 4as certification https://www.aaaa.org/blog/as-adland-talks-itself-down-justin-thomas-copeland-is-rebuilding-the-4as-for-the-next-era/ As Adland Talks Itself Down, Justin Thomas-Copeland Is Rebuilding the 4As for the Next Era - 4As Arthur Sadoun says the industry needs to stop feeding its own doom loop. The 4As chief agrees – but he’s also putting real infrastructure behind the optimism,... justin thomas next era adland talks copeland https://www.aaaa.org/about/4as-foundation/ 4As Foundation Mar 19, 2026 - 4As Foundation helps improve the level of diversity within advertising and media agencies through various initiatives and programs 4as foundation https://www.aaaa.org/resource/case-study-elevating-ai-maturity-a-custom-learning-solution-for-mckinney/ Case Study: Elevating AI Maturity — A Custom Learning Solution for McKinney – 4As The Strategic Challenge McKinney, a premier 4As member, recognized that simply providing access to generative Al tools was insufficient to drive meaningful... case study elevating ai custom learning maturity solution https://www.aaaa.org/research/research-by-industry/ Research by Industry - 4As research industry 4as https://www.prweek.com/article/1954426/tiktok-4as-back-first-us-certification-program-brand-deals TikTok, 4As back first US certification program for brand deals | PR Week Apr 13, 2026 - TikTok, 4As back first US certification program for brand deals. From PR Week back first us certification brand deals pr week tiktok https://www.aaaa.org/person/brian-kessman/ Brian Kessman – 4As Nov 7, 2025 - Brian Kessman is the founder of Lodestar Agency Consulting. He helps CEOs, CFOs, and leadership teams of independent agencies, multinational networks, and... brian 4as https://www.aaaa.org/research-report/kitchen-trends-study/ Kitchen Trends Study – 4As Find out top kitchen design trends and product choice in this survey from Houzz. kitchen trends study 4as https://www.aaaa.org/person/karen-faith/ Karen Faith – 4As Nov 7, 2025 - Karen Faith is the CEO of Others Unlimited, an empathy training company founded in 2021 because, as she sees it, “all problems are people problems.” Previously... karen faith 4as https://www.aaaa.org/course/innovative-project-management-solutions-showcase-2/ Innovative Project Management Solutions Showcase – 4As Optimize Your Agency’s Workflow Looking to level up your agency’s project management game? 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Get what you need to know, grow and succeed in our industry. Peer connections, mentorship, real... new 4as https://www.aaaa.org/event/workhacks-decoding-the-brand/ Workhacks: Decoding the Dashboard – 4As Nov 7, 2025 - Data Literacy Pt. 1: Spotting the Wins and Warnings As the industry pivots toward the high-stakes negotiations of the Upfronts, the ability to navigate the... decoding dashboard 4as https://www.aaaa.org/programs/ Agency Support Programs: Consulting, Benefits & Advocacy | 4As Mar 19, 2026 - Explore 4As Programs offering consulting, member benefits, expert networks, and government advocacy—all tailored to support your ad agency’s growth. agency support programs consulting benefits advocacy https://www.aaaa.org/blog/guest-post-built-to-last-what-five-decades-as-an-independent-agency-taught-us/ Guest Post - Built to Last: What Five Decades as an Independent Agency Taught Us - 4As Fifty years in this industry teaches you a few things. Trends come and go. Client needs evolve. 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And even if they start... paid media grabs headlines still attention https://www.aaaa.org/events-education/management-practitioners-forum-2026/ Management Practitioners Forum (MPF) 2026 - 4As Mar 19, 2026 - Seize Your Moment This is a defining moment for independent agencies. As the marketing landscape evolves at unprecedented speed, the qualities that define... management practitioners forum mpf 2026 https://www.aaaa.org/course/im-new-here-the-one-day-brand-launch-how-ai-is-revolutionizing-agency-speed/ I’m New Here: One-Day Brand Launch – 4As How AI is Revolutionizing Agency Speed What happens when you challenge an AI strategist to build an entire brand from scratch in just one day? We found out. In... one day brand launch new 4as https://newsletter.smartbrief.com/rest/sign-up/9E2D8BB7-B688-4A08-BDED-6E906A5EE95B 4As SmartBrief | Subscribe Page smartbrief subscribe 4as https://www.aaaa.org/course/how-independent-agencies-win-with-calm-clarity-and-confidence/ How Independent Agencies Win with Calm, Clarity and Confidence – 4As On November 6th, we were joined by industry leaders from LoopMe, Two Tango Collaborative, and Mediaplus for an insightful panel discussion on how agencies can... independent agencies win calm clarity confidence https://www.aaaa.org/about/membership/ 4As Membership | Join the 4As Mar 19, 2026 - Learn about 4As membership and how agencies benefit from resources, advocacy, networking, and industry leadership. membership join 4as https://www.aaaa.org/resource/chalice-ai-4as-member-perks/ Chalice AI: 4As Member Perks – 4As AI That's Yours. 🏆 Chalice’s AI software reprograms your ad buys to deliver real-world outcomes, custom to your business.🏆 Chalice’s configurable software... chalice ai 4as member perks https://www.aaaa.org/course/expert-network-series-webinar-recordings/ Expert Network Series Webinar Recordings – 4As Expert Network Speaker Series Designed to give members direct access to thought leaders and practitioners who are actively shaping the advertising and... expert network webinar recordings series 4as https://www.aaaa.org/course/why-you-should-care-about-cx/ Why You Should Care About CX – 4As Slides Modern brands are built on much more than outbound communication. Every part of the customer journey—each ad exposure, every store visit (online or in... care cx 4as https://www.aaaa.org/programs/government-relations/initiatives/privacy/ Privacy - 4As Mar 23, 2026 - 4As Exclusive Guidance On GDPR And CCPA GDPR Guidance For Agencies CCPA Guidance For Agencies Agency Considerations For The EU Digital Services Act And EU... privacy 4as https://www.aaaa.org/course/delivering-great-virtual-presentations/ Delivering Great Virtual Presentations – 4As The next cohort starts on May 7th. Click here to register Elevate your virtual presentations with proven techniques that help you break through the digital... delivering great virtual presentations 4as https://foundation.aaaa.org/vanguard1.html Vanguard - 4AS FOUNDATION VANGUARD is designed to provide a framework for the industry to ensure more diverse and inclusive leadership in the future. The program addresses professional,... 4as foundation vanguard https://www.aaaa.org/resource/4as-2021-diversity-in-agencies-survey-report/ 4As 2021 Diversity in Agencies Survey Report – 4As Now Available! 4As 2021 Diversity in Agencies Survey Report Diversity, equity, and inclusion are paramount to the success of an organization. The year 2021,... 2021 diversity survey report 4as agencies https://www.aaaa.org/course/cross-selling-for-organic-growth/ Cross-Selling for Organic Growth – 4As Jennifer Hohman, Industry Growth Consultant, joins the 4As to present Cross-Selling for Organic Growth. 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The findings... unlocking neurodiversity creative advantage 4as https://www.aaaa.org/privacy-policy/ Privacy Policy - 4As Mar 19, 2026 - EFFECTIVE DATE: 12/09/18 Thank you for visiting the website of the 4As—the American Association of Advertising Agencies (“4As,” “we,” “our,” or “us”) and... privacy policy 4as https://www.aaaa.org/research-report/future-100-trends/ The Future 100 – 4As VML reveals 100 trends set to transform the market and drive growth in 2026. future 100 4as https://www.aaaa.org/about/ About the 4As | American Association of Advertising Agencies Sep 18, 2025 - Learn about the 4As, its mission, leadership, and role in supporting advertising agencies and the industry. american association advertising agencies 4as https://www.aaaa.org/course/non-union-talent-the-fundamentals/ Managing Freelance Talent and Partners – 4As Business Affairs Fundamentals Learn more about the four different Business Affairs seminars below and see which one will be best for you! 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As outlined in the 4As and Nielsen white paper opportunities risks ai compressing time insight https://www.aaaa.org/resources/agency-search/ Find Advertising Agencies Near You | 4As Agency Search Mar 19, 2026 - Use the 4As Agency Search to find advertising agencies near you. 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We explored this on the floor at SXSW where Jeremy Lockhorn asked agency leaders about trends... agency value creative majority relocating 4as https://www.aaaa.org/programs/4as-member-perks/ 4As Member Perks & Benefits Apr 28, 2026 - Explore exclusive perks and benefits available to 4As members, from discounts to specialized resources. 4as member perks benefits https://www.aaaa.org/resource/the-state-of-generative-ai-inside-us-marketing-agencies-2025/ The State of Generative AI Inside US Marketing Agencies, 2025 – 4As Access the latest GenAI industry data in this new joint report from 4As and Forrester. generative ai inside us marketing agencies state 2025 https://www.aaaa.org/person/barry-broxterman/ Barry Broxterman – 4As Apr 30, 2026 - I am part of 4As Benefits, managing the 4As Workers Compensation Captive and other insurance plans. 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The 4As Legal Consultation Program We would like to take this opportunity to remind 4As members of this... legal consultation 4as program https://www.aaaa.org/general-faqs/ General FAQs - 4As Mar 19, 2026 - Have a question about 4As? If you don't find what you're looking for, contact us. Membership What are benefits of membership? Collapse From events and thought... general faqs 4as