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https://digiday.com/media-buying/ad-tech-briefing-googles-pmax-updates-suggest-it-might-finally-listen/
Ad Tech Briefing: Google's Pmax updates suggest it might finally listen - Digiday
May 2, 2025 - Google announced updates to its controversial AI-powered advertising offering Performance Max this week, regulatory pressure may be working.
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https://digiday.com/series/digiday-ad-tech-briefing/
Digiday+ Ad Tech Briefing Archives - Digiday
The Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET.
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https://digiday.com/media-buying/ad-tech-briefing-iab-tech-lab-plans-a-programmatic-governance-council-amid-transparency-rift/
Ad Tech Briefing: IAB Tech Lab plans a ‘Programmatic Governance Council’ amid transparency rift -...
Nov 6, 2025 - Sources tell Digiday the council eyes debut meeting next month to heal wounds after bruising TID debate.
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https://digiday.com/media-buying/ad-tech-briefing-ces-marks-the-opening-of-digital-advertisings-likely-year-of-consolidation/
Ad Tech Briefing: CES marks the opening of digital advertising’s (likely) year of consolidation -...
Jan 6, 2026 - Platforms such as Amazon and Reddit will aggressively push their agenda at CES 2026, independents will suffer the most.
ad tech briefingcesmarksopeningdigital
https://digiday.com/media-buying/ad-tech-briefing-has-google-sacrificed-privacy-sandbox-on-the-altar-of-antitrust-concerns/
Ad Tech Briefing: Has Google sacrificed Privacy Sandbox on the altar of antitrust concerns? -...
Apr 25, 2025 - Google Chrome announced a U-turn on third-party cookies this week, it was probably a sacrifice to save its web browser Chrome.
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https://digiday.com/media-buying/ad-tech-briefing-how-the-experts-predict-digital-ad-spend-will-pan-out-in-2026/
Ad Tech Briefing: How the experts predict digital ad spend will pan out in 2026 - Digiday
Dec 16, 2025 - Advertisers are placing greater emphasis on price and performance, often at the expense of transparency and control.
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https://digiday.com/marketing/ad-tech-briefing-the-2025-ma-rebound-is-back-with-a-whimper-not-a-bang/
Ad Tech Briefing: The 2025 M&A rebound is back with a whimper, not a bang - Digiday
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