Sponsor of the Day:
Jerkmate
https://www.ama.org/toolkits/marketing-plan-presentation/
AMA Marketing Plan Template - American Marketing Association
Feb 23, 2026 - Use AMA’s comprehensive Marketing Plan Template to define brand positioning, segment audiences, map campaigns, budget strategically and track ROI.
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https://www.ama.org/toolkits/online-advertising-roi-calculator/
AMA Marketing ROI Calculator - American Marketing Association
Feb 23, 2026 - Evaluate marketing performance with AMA’s ROI Calculator. Track spend, leads, revenue, and ROI metrics across channels—no setup needed.
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https://www.ama.org/toolkits/marketing-budget-template/
AMA Marketing Budget Template - American Marketing Association
Feb 23, 2026 - Plan and manage marketing budgets with AMA’s editable spreadsheet template. Compare budget vs. actuals, track monthly and quarterly spend and more.
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https://www.ama.org/ama-marketing-competency-model/
AMA Marketing Competency Model
Jul 11, 2025 - AMA Marketing Competency Model - American Marketing Association
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https://www.ama.org/events/academic/2026-ama-marketing-and-public-policy-conference/
2026 AMA Marketing and Public Policy Conference
Apr 21, 2026 - Global Voices, Shared Challenges: Marketing and Policy Beyond Borders Around the world, marketing scholars, policymakers, and societal decision-makers are
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https://www.ama.org/marketing-science-institute-h-paul-root-award/
AMA/Marketing Science Institute/H. Paul Root Award
May 28, 2025 - AMA/Marketing Science Institute/H. Paul Root Award - American Marketing Association
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https://www.ama.org/toolkits/ama-customer-acquisition-cost-calculator/
AMA Customer Acquisition Cost Calculator - American Marketing Association
Mar 25, 2026 - Calculate Customer Acquisition Cost (CAC) using total spend and new customers. Establish a clear baseline for LTV:CAC, payback, and growth efficiency analysis.
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https://www.ama.org/ama_chapleader/ama-branded-fonts/
AMA Branded Fonts - American Marketing Association
Apr 18, 2024 - The AMA Support Center has purchased one license of the Gotham Rounded family of fonts for each professional and collegiate chapter. Chapters can follow
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https://www.ama.org/topics/marketing-management/
Marketing Management Archives | AMA
Marketing Management - American Marketing Association
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https://www.ama.org/toolkits/creative-brief-template/
AMA Creative Brief Template - American Marketing Association
Feb 23, 2026 - Use a Creative Brief Template to define project goals, audience insights, messaging, and creative direction—and streamline workflows for marketers.
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https://amawhitewater.org/digital-marketing/
Digital Marketing and AI - UWW AMA
Feb 4, 2026 - The Digital Board is the newest division under the umbrella of AMA Whitewater's chapter of the American Marketing Association.
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https://www.ama-assn.org/public-health/behavioral-health/ama-others-urge-court-uphold-flavored-e-cigarette-marketing-ban
AMA, others urge court to uphold flavored e-cigarette marketing ban | American Medical Association
They say the FDA is rightly protecting public health as surveys show that some youth take up nicotine habit because of sweet fruit flavors.
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https://www.ama.org/certifications/
AMA Professional Certified Marketer® | American Marketing Association
Mar 2, 2026 - Professional Certified Marketer: you’ll gain the knowledge you need to advance your career and prove you’re equipped to take on modern marketing challenges.
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