https://www.drapersonline.com/news/asda-to-open-first-ever-george-concept-store
Apr 29, 2025 - Supermarket chain Asda is set to trial a stand-alone concept store for its clothing and homeware brand George, which will be based in Leeds.
concept storeasdaopenfirstgeorge
https://www.bbcgoodfood.com/review/asda-george-home-deep-fryer
Deep fryers give foods a wonderfully crisp finish, and are great for cooking everything from chips to churros. Read our review of this countertop fryer from...
asda georgedeep fryergood foodreview
https://www.drapersonline.com/news/yasmin-and-amber-le-bon-front-george-at-asda-aw25-campaign
Sep 22, 2025 - George at Asda has revealed model Yasmin Le Bon and her daughter Amber Le Bon as the faces of its AW25 collection, launching today (22 September).
amber le bonyasminfrontgeorgeasda
https://metro.co.uk/2026/01/16/primark-george-asda-25-high-street-finds-blue-monday-26260227/
Jan 16, 2026 - From little home decorations to full-blown sheet masks, our shopping expert has searched for the latest (and hottest) Blue Monday 2026 buys.
primarkgeorgeasdathingsbuy
https://www.drapersonline.com/news/first-look-george-at-asda-unveils-new-activewear-brand
Jan 9, 2025 - George at Asda launched a new activewear brand "gym locker" in 50 stores after a successful online trial last year.
first looknew activeweargeorgeasdaunveils
https://www.drapersonline.com/news/george-at-asda-launches-adaptive-clothing-range
Sep 25, 2025 - The new collection of adaptive clothing is available online only from 15 September, items include joggers, hoodies and T-shirts. Prices range from £11 up
adaptive clothinggeorgeasdalaunchesrange
https://www.drapersonline.com/news/george-sales-rise-amid-asda-turnaround
Aug 28, 2025 - George at Asda reported a 2.5% increase in like-for-like sales for the three months to 30 June amid the supermarket's ongoing turnaround.
georgesalesriseamidasda