https://fiveable.me/key-terms/mass-media-society/audience-fragmentation
Audience fragmentation refers to the process in which mass audiences split into smaller, more specialized segments due to the diversification of media content...
audience fragmentationmass mediadefinitionsocietykey
https://fiveable.me/key-terms/film-and-media-theory/audience-fragmentation
Audience fragmentation refers to the process where the overall audience for media content becomes divided into smaller, more specialized groups due to the...
audience fragmentationmedia theorydefinitionfilmkey