https://bigfishpr.com/humanizing-corporate-twitter-accounts-why-humor-works/
Humanizing Corporate Twitter Accounts: Why Humor Works | BIG FISH PR | Public Relations Agency
Humanizing corporate Twitter accounts can lead to an increase in followers and engagement.
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https://fastwonderblog.com/2008/08/19/using-twitter-for-brands-or-corporate-identities/
Using Twitter for Brands or Corporate Identities | Fast Wonder
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