https://www.crn.com/news/networking/240160866/ciena-plans-partner-program-redesign-to-focus-on-services-value-based-approach
Ciena Plans Partner Program Redesign To Focus On Services, Value-Based Approach | CRN
Ciena is updating its BizConnect partner program next month to reflect a value- rather than volume-based channel strategy.
focus on services
https://www.focusonthefamily.com/get-help/counseling-services-and-referrals/
Counseling Services and Referrals - Focus on the Family
services and referralsfocus oncounselingfamily