https://www.asociacionmkt.es/actividades/comite-de-marketing-cultural/
Toda la información sobre el Comité de Marketing Cultural AMKT
Jun 5, 2023 - Observatorio específico organizado por AMKT. Cuenta con todo tipo de actividades enfocadas en analizar el Marketing Cultural.
marketing culturaltodalasobreel
https://hstalks.com/journal/2/journal-of-cultural-marketing-strategy/?business
Journal of Cultural Marketing Strategy | HSTalks
cultural marketingjournalstrategyhstalks
https://www.marketingdive.com/news/how-mcdonalds-turned-k-pop-fandom-into-a-mass-market-cultural-play/804573/
How McDonald’s turned K-pop fandom into a mass-market cultural play | Marketing Dive
An experiential activation crafted by the IW Group helped the fast food giant benefit from buzz around the return of BTS.
k pop