Sponsor of the Day:
Jerkmate
https://www.marketingdive.com/news/patron-takes-a-shot-on-dance-music-culture-with-boiler-room-partnership/757490/
Patrón takes a shot on dance music culture with Boiler Room partnership | Marketing Dive
The cultural play allows the Bacardi brand to connect with underground music fans around the world as it looks to boost its premium bottling.
partnership marketing divedance musicboiler roomtakesshot
https://www.marketingdive.com/news/pmg-eyes-expansion-with-ai-focused-repositioning-freewheel-partnership/814740/
PMG eyes expansion with AI-focused repositioning, Freewheel partnership | Marketing Dive
The independent agency is piloting an AI agent infrastructure from Freewheel designed to streamline premium video transactions.
partnership marketing diveeyes expansionai focusedpmgrepositioning
https://www.marketingdive.com/news/ford-strengthens-mlb-ties-through-exclusive-multiyear-partnership/815376/
Ford strengthens MLB ties through exclusive, multiyear partnership | Marketing Dive
The brand will serve as the official automaker of the league, a move that arrives on the heels of MLB achieving record sponsorship revenue.
partnership marketing divefordstrengthensmlbties