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https://www.marcialpons.es/libros/principles-of-pricing/9781107010659/ Libro: Principles of pricing. an analytical approach - 9781107010659 - Krishnamurthi, Lakshman -... Principles of pricing.[ Krishnamurthi, Lakshman; Vohra, Rakesh V.; ]. Pricing drives three of the most important elements of firm success: revenue and profits,... principles of pricinganalytical approachlibrolakshman