https://helloduty.com/blogs/how-to-create-sms-marketing-strategies-for-beginners
SMS Marketing Strategy for Beginners: 2026 Kenya Playbook
A 7-step beginner SMS marketing strategy for Kenyan SMBs in 2026. Covers CAK rules, opt-in, segmentation, A/B testing, deliverability, and HelloDuty's SMS API.
sms marketing strategyfor beginnerskenyaplaybook