Sponsor of the Day:
Jerkmate
https://www.indystar.com/story/sports/college/indiana/2026/04/06/steve-alford-back-in-indy-for-final-four-his-luster-hasnt-worn-off/89443907007/
Steve Alford back in Indy for Final Four. His luster hasn't worn off
steve alfordfinal fourbackindyluster
https://www.indystar.com/picture-gallery/sports/basketball/2026/04/06/steve-alford-brings-his-basketball-knowledge-back-to-indiana/89462241007/
Steve Alford brings his basketball knowledge back to Indiana
steve alfordbringsbasketballknowledgeback
https://www.wthr.com/article/entertainment/events/hoosiers-legend-steve-alford-honored-at-annual-keys-of-life-breakfast-during-final-four-weekend-indianapolis-indiana/531-8e929e08-ada1-4084-8c61-c4e1aca96ac8
Hoosiers legend Steve Alford receives 'Keys of Life' Award during Final Four weekend | wthr.com
The award is given to a current or former basketball figure who
final four weekendsteve alfordlife awardhoosierslegend