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May 16, 2025 - The survey of 2,000 Americans uncovered the must-haves for a perfect summer, barbecue trends and the most popular barbecue foods and flavors on Americans’...

Jan 8, 2025 - The survey of 2,000 Americans also found that more than four in 10 (42%) predict they’ll have a “holiday hangover” this year.

Jan 7, 2025 - Two in five Americans will experience “Daylight Saving Scaries” when preparing to change the clocks in November.

Sep 2, 2025 - The survey of 2,000 American readers, evenly split by generation, unpacked the science of book nostalgia and uncovered trends and habits relating to...

Feb 17, 2025 - A survey of 2,000 Americans examined their shopping habits and pinpointed the precise amount of time that post-purchase glow lasts for — with 216 minutes the...

Jan 7, 2025 - The poll of 2,000 U.S. adults, equally split by gender, revealed 70% of those who carry spares have had their backup underwear come to their rescue.

These are data-driven stories within the ‘business’ category. Please visit our main newsroom to find all Talker Research survey stories.

Apr 29, 2025 - In a Talker Research driven news story for Pacific Foods, we revealed that the average American experiences the Sunday scaries 36 times a year.

Feb 19, 2025 - The survey revealed younger generations are slightly more likely to consider themselves entrepreneurs — 36% of Gen Z and 39% of millennials.

Oct 6, 2025 - The survey of 18,000 employed adults from around the globe tested them on their awareness when it comes to cyber dangers, like AI and phishing, and found...

Apr 22, 2025 - A survey examining the romantic rituals of 2,000 married Americans found that 82% believe going on a romantic vacation with their partner can ‘re-ignite the...

Read the latest Talker Research reports here — produced and designed by our in-house team. 

Sep 22, 2025 - The source of the discrepancy might be based on whether people are on vacation. Four in 10 take better care of their skin when they're traveling than when...

Jan 7, 2025 - The Talker Research study of 2,000 nationally representative Americans revealed that Gen Z respondents consume close to seven hours of media and content every...

Feb 10, 2025 - One in five frontline workers feel so overwhelmed by information at their job, they've considered quitting.

Jan 7, 2025 - The majority of baby boomers love to learn new things, but they think they’re too old to actually do so, according to new research.

Nov 25, 2025 - A survey of 2,000 adults explored some of the misconceptions around nutrition, finding that these misunderstandings are numerous.

Aug 19, 2025 - A new survey of 2,000 singles or casual daters, split evenly by generation and region, revealed that 42% of baby boomers and 45% of Gen X still abide by...

Mar 3, 2025 - A Talker Research poll revealed that 12% do so daily while another 12% tinkle in their sprinkle a few times every week.

Apr 24, 2025 - A survey of 2,000 parents of babies (9 months to 24 months) found that while many of these were expected, 78% agreed that important developmental and emotional...

Mar 10, 2025 - Just 11% of Americans would give themselves an A+ for their sustainability efforts, according to new research.

Jul 2, 2025 - That’s according to a new survey of 2,000 dog owners that examined all the ways our dogs influence our day-to-day lives.

Jul 24, 2025 - The survey of 2,000 American parents with young children, 11 and under, uncovered some of their toughest struggles and biggest shocks while learning how to...

Nov 11, 2025 - More than a third (36%) are splitting at least one gift with a friend or family member — a growing trend of collaboration that stretches budgets while...

Jan 7, 2025 - A new survey of 2,000 cat and dog owners found 48% have bailed on plans with friends and family, on average five times in their pet’s life.     

Jan 7, 2025 - The poll of 2,000 Americans found that the average person ingests 99 grams of sugar per day, which is more sugar than what’s in two twelve-ounce cans of soda.

Feb 17, 2025 - Entrepreneurs across all generations are losing weeks of productivity each year to “wasted time,” according to new research.

Mar 10, 2025 - The survey of 2,000 Americans revealed just how much junk people have accumulated over the years, their surprising treasure troves amidst the clutter and the...

Mar 10, 2025 - The survey polled 2,000 employed Americans who make less than $75,000 per year and explored where this money goes, revealing the "anatomy" of a...

Jan 7, 2025 - One in four people grapple with compulsive overspending during the holiday season, according to a recent study. 

Jan 7, 2025 - Holiday hook-up survey: Half of Americans who will be visiting home for the holidays plan to have sex in their childhood bedroom.

Feb 18, 2025 - The survey of 2,000 Americans aged 40 and older revealed 58% feel closer to their parents now more than ever before.

Jan 28, 2025 - We partnered with Merritt Group to explore how AI is currently used within commercial markets to help understand AI purchasing habits.

Mar 3, 2025 - A survey of 2,000 parents of kids ages 2-18 revealed that in order to appear like the “perfect” parents, 60% admit that they carefully curate their social...

Nov 10, 2025 - Seventy-two percent think that youth sports today feel more professional than recreational, with coaches experiencing this boost in intensity firsthand (85%).

Welcome to the Talker Research newsroom. Find our latest research & client survey stories here. Research findings & graphics are available to read...

Mar 6, 2025 - The average parent will spend more than three weeks of time preparing the nursery for their child before they’re born.

Apr 22, 2025 - The survey of 2,000 Americans, split evenly by generation, revealed 67% feel this way — with 47% also admitting they don’t believe they’ll “ever”...

Jan 7, 2025 - More than a third of Americans feel socially “stuck in a rut” (37%), according to a survey of 2,000 adults who have traveled with friends.

Sep 22, 2025 - The recent double-blinded poll of 2,000 U.S. women between the ages of 30 and 65 conducted by Talker Research on behalf of Boston Scientific found that 78%...

Jan 28, 2025 - Using research for content and storytelling: Tips for conducting PR surveys. Tips and advice from Talker Research.

Aug 4, 2025 - A survey of 2,000 Americans found that the average American feels 67% better mentally after going on a trip.

Jan 28, 2025 - Our international study of 3,800 consumers for UserTesting explored the spending & banking habits of different generations.

Feb 18, 2025 - The golden buzzer has spoken — “America’s Got Talent” has been crowned America's favorite reality TV show, according to a new survey.

Feb 18, 2025 - The survey of 2,000 Americans who have moved in the last five years found that not only are they on top of their finances, more than half of Gen Z respondents...

May 28, 2025 - The survey of 2,000 parents of school-aged children found 22% have let their child plan the entire vacation — every last detail.

Aug 18, 2025 - Renters have lived in their current homes for four years, on average, according to a new study.

Jul 14, 2025 - The poll of 2,000 U.S. adults found the average Gen Zer and millennial feels overwhelmed 17 days out of a typical month.

Mar 10, 2025 - Is your yard ready for summer entertaining? A new survey polling 2,000 U.S. adults with backyards found that 81% would look forward to hosting parties in their...

Apr 29, 2025 - Our research fuels headline-grabbing content that sparks conversations and generates coverage. Watch our sizzle reel of broadcast coverage.

Nov 18, 2025 - A new survey of 1,000 Americans — who have or plan to have a seasonal job — revealed that 60% of seasonal employees need these jobs to pay for necessities...

Mar 6, 2025 - That’s according to a survey of 500 female small business owners and 500 aspiring female entrepreneurs, which found that fulfillment isn’t just...

Jun 27, 2025 - The average American racks up 4,000 cuts, scrapes and bruises over a lifetime, according to new research.

Feb 18, 2025 - According to a new study, small moments of joy can turn even the most dull and ordinary day into memorable family time.

Feb 19, 2025 - One in four Americans consider themselves “car-incompatible” with their spouses or partners, and a new study has found that 10% of men would consider it a...

Feb 9, 2025 - Salary dissatisfaction, lack of appreciation and poor work-life balance are corporate America’s top frustrations — according to the nation’s HR pros.

Feb 18, 2025 - The average American spends 1,460 hours a year feeling tired, according to new research.

Jun 19, 2025 - According to the study, the most unexpected menopausal symptoms for the women polled were hot flashes (40%), night sweats (34%), weight gain (28%), mood swings...

Feb 20, 2025 - A Talker Research survey of 2,000 Americans saw just 29% say they would not support a ban on cell phones in schools with 71% in favor in some form.

Jun 2, 2025 - The poll of 2,000 Americans who attend a book club found that a surprisingly high number (23%) have met someone they're interested in romantically at...

Feb 24, 2025 - What is question ranking and is it the best way to find out what respondents really think? How to get "Top 10" lists from your research.

Jul 9, 2025 - The recent U.S. poll of 2,000 men aged 60 and older found 91% of men, overall, feel comfortable talking about their health with their doctor.

Nov 4, 2025 - Almost three in five (58%) African American households and 56% of Hispanic households keep these recipes alive during Thanksgiving.

Aug 27, 2025 - Seven in 10 workers feel they could be just as productive in a four-day work week. A Talker Research poll of 2,000 Americans found 69% of employed respondents...

Jul 14, 2025 - A survey of 2,000 U.S. adults found 29% believe the economy has permanently shifted due to tariffs. Among the remaining 71%, most don’t see a recovery...

Feb 10, 2025 - That’s according to a new survey of 2,000 Americans, which included 951 who live with a partner.

Mar 6, 2025 - That’s according to a new survey of 2,000 American women, which saw 33% feel behind on key appointments like mammograms, going to the gynecologist and...

Jan 28, 2025 - Auntie Anne's commissioned Talker Research to poll 5,000 Americans and settle the pretzel brand's pronunciation debate: "Ant-ee" or...

Jun 24, 2025 - The survey of 2,000 knowledge workers revealed when respondents are most productive — and when they’re least productive, which was found to be Fridays at...

Jan 7, 2025 - It’s official, the top three markers that the holiday season is in full swing include hearing festive music on the radio, seeing or hearing the first holiday...

Jul 21, 2025 - According to the survey of 5,000 Americans, evenly split across all 50 states, residents in Delaware, Georgia, Hawaii, Idaho and Oregon all reported...

Jun 17, 2025 - The survey of 2,000 American drivers, split evenly with 500 per generation, revealed that despite younger generations and cell phones being ubiquitous, Gen Z...

Apr 23, 2025 - According to the results, Americans believe only 41% of what they consume online is totally accurate, fact-based and created by a real human.

Mar 6, 2025 - The average working parent pulls an 18-hour workday when you factor in everything they do for their children, according to new research.

Sep 22, 2025 - A poll of 1,000 single moms and 1,000 single dads revealed that many had no clue what awakenings were in-store following the end of their relationship with...

Jan 28, 2025 - Grayce commissioned Talker Research to poll employed Americans who have taken time away from work as a result of care for themselves or a loved one.

Jan 7, 2025 - The survey polled 2,000 Americans who use FinTok — the financial side of TikTok — split evenly by generation.

Oct 20, 2025 - The new study by financial services company Empowe, found a third consider Halloween one of the costliest holidays of the year.

Mar 10, 2025 - For nearly a third of Americans, how tidy their home looks to others is the most important factor to consider during the holidays (31%), according to new...

Jul 15, 2025 - The survey of 5,000 Americans, evenly split by state, revealed respondents in New Jersey were most likely to identify as a connoisseur of ice cream (58%) —...

Mar 31, 2025 - The survey of 2,000 general population Americans revealed that 10% of younger Americans (Gen Z and millennial respondents) schedule a specific time in their...

Mar 6, 2025 - Three in five women (60%) say they are entirely self-taught when it comes to menopause knowledge, according to new research.

May 12, 2025 - A survey of 2,000 parents of kids ages 0 to 6 revealed that today’s moms and dads are doing things in a more modern way.

Jan 7, 2025 - The findings, which emerged from a survey of 2,000 Americans, mean the respondents will likely need a vacation by April 20.

Jan 7, 2025 - Almost two-thirds of parents (64%) are concerned that their child isn’t reaching their full potential, according to new research.

Jun 30, 2025 - A survey-led news story, powered by Talker Research data. Get the full story and assets here.

May 15, 2025 - A survey of 2,000 U.S. adults revealed that 22% have crossed state lines to get their hands on a certain food or snack, while another 10% have gone as far as...

Jan 7, 2025 - A poll of 2,000 U.S. parents of school-aged kids found that 63% believe if their kid plays with toys or dolls early in life, they’ll have an easier time...

Oct 22, 2025 - Talker Research conducts media polls for publishers and broadcasters. Data for editorial content & trending topics.

Nov 18, 2025 - A survey of 2,000 adults who have traveled within the past year explored the appeal of the days leading up to vacation, along with the post-vacation blues that...

Feb 9, 2025 - The majority of parents would give up social media, vacations for life and even their best friend—all for their child’s well-being.