https://www.socialmediatoday.com/news/google-outlines-ongoing-efforts-to-combat-china-based-influence-operations/641390/
Google Outlines Ongoing Efforts to Combat China-Based Influence Operations Targeting Social Apps |...
The group, called DRAGONBRIDGE, has created over 100,000 accounts to spread pro-CCP initiatives.
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https://www.socialmediatoday.com/news/x-adds-streamlined-ad-set-up-using-ai-based-targeting/713805/
X Adds Streamlined Ad Set-Up, Using AI-Based Targeting | Social Media Today
X has launched some improved targeting tools, designed to simplify campaign set up.
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https://www.socialmediatoday.com/news/meta-will-use-ai-chats-as-data-source-ad-targeting-recommendations/801719/
Meta Will Use AI Interactions To Improve Ad Targeting | Social Media Today
More data inputs for Meta campaigns.
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https://www.socialmediatoday.com/news/linkedin-announces-new-data-partnership-with-adobe-to-improve-ad-targeting/551353/
LinkedIn Announces New Data Partnership with Adobe to Improve Ad Targeting | Social Media Today
LinkedIn has announced a new partnership with Adobe that will expand it's account-based marketing capabilities to Adobe Experience Cloud users.
linkedin announcesnew dataad targetingsocial mediapartnership
https://www.socialmediatoday.com/news/demographics-are-dead-welcome-to-the-world-of-individual-targeting/455882/
Demographics Are Dead: Welcome to the World of Individual Targeting | Social Media Today
targeting socialdemographicsdeadwelcomeworld
https://www.socialmediatoday.com/news/facebook-announces-updates-to-improve-local-audience-targeting/453688/
Facebook Announces Updates to Improve Local Audience Targeting | Social Media Today
Facebook is updating their local awareness ads offering, providing improved targeting and data resources to help local businesses maximize the effectiveness of...
facebook announcesimprove localaudience targetingsocial mediaupdates
https://www.socialmediatoday.com/news/google-implements-data-encryption-ad-targeting/726931/
Google Implements Data Encryption in Ad Targeting | Social Media Today
Google continues to evolve its data usage tools.
data encryptionad targetingsocial mediagoogleimplements
https://www.socialmediatoday.com/news/meta-shares-data-ai-helping-app-promotions/804525/
Meta Reports Improved App Promotion Performance via AI Targeting | Social Media Today
Meta says that its evolving AI models are driving more valuable results for app advertisers.
meta reportsvia aitargeting socialimprovedapp
https://www.socialmediatoday.com/news/linkedin-qualified-leads-optimization-crm-targeting/746055/
LinkedIn Launches Qualified Leads Optimization for Custom Ad Targeting | Social Media Today
The process will enable you to define lead quality based on past campaign results.
linkedin launchesqualified leadstargeting socialoptimizationcustom
https://www.socialmediatoday.com/news/facebook-makes-moves-to-stop-discriminatory-ad-targeting/450669/
Facebook Makes Moves to Stop Discriminatory Ad Targeting | Social Media Today
Facebook's moving to reinforce its moves to stamp out potential discrimination in its ad products with new rules and resources.
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https://www.route-fifty.com/management/2026/05/michigan-senate-passes-kids-over-clicks-bill-targeting-social-media-addiction-online-exploitation/413254/?oref=rf-homepage-river
Michigan Senate passes ‘Kids Over Clicks’ bill targeting social media addiction, online...
May 1, 2026 - State lawmakers brought new changes for the ways in which Big Tech companies are held accountable for unethical practices that leave children and teenag...
social media addictionsenate passesmichiganbilltargeting
https://www.socialmediatoday.com/news/meta-uncovers-coordinated-misinformation-initiatives-targeting-ukrainian-us/619536/
Meta Uncovers Coordinated Misinformation Initiatives Targeting Ukrainian Users | Social Media Today
Meta's teams are working hard to stop the spread of misinformation around the Ukrainian conflict.
users social mediametauncoverscoordinatedmisinformation
https://elenasoroka.com/category/segmentation-targeting/
Segmentation & Targeting | Digital Marketing Vienna | Social Media, SEO & Websites
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https://www.socialmediatoday.com/news/pinterest-launches-new-dynamic-creative-automated-ad-targeting-and-creati/593527/
Pinterest Launches New 'Dynamic Creative' Automated Ad Targeting and Creation Process | Social...
Pinterest is launching a new, automated ad creation process, which will enable advertisers to better target the right audiences. But there could be a catch.
pinterest launches newdynamic creativead targetingcreation processautomated
https://www.socialmediatoday.com/news/pinterests-adding-thousands-of-new-ad-targeting-options-via-their-taste-g/506178/
Pinterest's Adding Thousands of New Ad Targeting Options via Their 'Taste Graph' | Social Media...
Pinterest is adding thousands of new ad targeting categories through their new 'Taste Graph' framework.
ad targeting optionspinterestaddingthousandsnew
https://www.socialmediatoday.com/news/tiktoks-latest-ad-targeting-provisions-reflect-increasing-revenue-pressure/625172/
TikTok's Latest Ad Targeting Provisions Reflect Increasing Revenue Pressure on the App | Social...
TikTok's looking to squeeze more value out of its ad business, as parent company ByteDance struggles with increased CCP regulation.
latest adtiktoktargetingprovisionsreflect
https://www.socialmediatoday.com/news/google-announces-video-ad-targeting-options/714655/
Google Announces Video Ad Targeting Options | Social Media Today
Including AI-based prompts for audience creation.
ad targeting optionsgoogle announcessocial mediavideotoday
https://www.socialmediatoday.com/news/reddit-launches-keyword-targeting-product-ad-options/652637/
Reddit Launches New Keyword Targeting and Product Ad Options | Social Media Today
The new features come as Reddit continues to refine its revenue strategy, a move that has sparked a battle with users, many of whom are threatening to go dark.
reddit launches newad options socialkeywordtargetingproduct
https://jarvee.com/data-privacy-and-the-future-of-social-media-targeting/
Data Privacy and the Future of Social Media Targeting - Jarvee
Mar 19, 2026 - In the early days of social media marketing, targeting felt almost limitless. Platforms offered granular audience segmentation based on interests, behaviors,...
data privacysocial mediafuturetargetingjarvee
https://www.socialmediatoday.com/news/using-social-media-data-for-targeting-how-to-locate-and-action-real-audie/453486/
Using Social Media Data for Targeting - How to Locate and Action Real Audience Insights | Social...
One of the aspects that's most exciting about the evolution of social media marketing is the shift towards more responsive and intelligent campaigns based on...
using social mediaaction realdatatargetinglocate
https://www.socialmediatoday.com/news/instagram-ads-to-get-more-focused-with-facebook-targeting-options/454266/
Instagram Ads to Get More Focused with Facebook Targeting Options | Social Media Today
Facebook's Facebook's V ice P resident of G lobal M arketing S olutions has announced that advanced audience targeting options will be available for Instagram...
options social mediainstagram adsgetfocusedfacebook
https://www.socialmediatoday.com/news/facebook-outlines-coming-ad-measurement-and-targeting-changes-to-offset-att/608621/
Facebook Outlines Coming Ad Measurement and Targeting Changes to Offset ATT Impacts | Social Media...
Facebook continues to add new options to help advertisers maximize ad performance, in-line with Apple's data privacy changes.
facebook outlinesad measurementcomingtargetingchanges
https://www.socialmediatoday.com/news/linkedin-announces-new-privacy-friendly-approaches-to-data-collection-and/610905/
LinkedIn Announces New, Privacy-Friendly Approaches to Data Collection and Ad Targeting | Social...
LinkedIn's developing new processes to help marketers maximize their campaigns amid evolving data tracking restrictions.
linkedin announcesnew privacydata collectionad targetingfriendly