https://www.kentonline.co.uk/news/national/tesco-brings-back-blue-and-white-striped-value-logo-160871/
The relaunch comes as Tesco promised to cap the prices of 3,000 branded products.
blue and whitetescobringsbackstriped
https://metro.co.uk/2026/01/15/tesco-value-might-not-actually-good-value-seems-26309272/
Jan 16, 2026 - A branding expert explains to Metro how the return of Tesco's Value logo impacts the way shoppers think of the supermarket's prices.
tesco valuemight notactuallygood