https://events.kittelson.com/ates/3102-alternatives-analysis-and-travel-demand-modeling
Alternatives Analysis and Travel Demand Modeling | Kittelson & Associates, Inc.
travel demand modelingalternatives analysisassociatesinc
https://repository.gatech.edu/entities/publication/ed3ec349-5ec4-46d0-8f2d-9d8373578409
Leveraging targeted marketing data in travel demand modeling: validation and applications
To date, the collection of comprehensive household travel data has been a challenge for most metropolitan planning organizations (MPOs) and state departments...
travel demand modelingtargeted marketingleveragingdata