https://www.businesstoday.in/impact-feature/story/tvagroups-me-my-connection-campaign-reigns-supreme-marking-a-milestone-in-influencer-marketing-389944-2023-07-17
The campaign achieved remarkable results, generating an estimated 300 million impressions and an impressive Earned Media Value (EMV) of Rs 39.7 crore
tva groupconnectioncampaignreignssupreme