https://www.mediapost.com/publications/article/398841/groupm-adds-loreals-kahn-to-commerce-leadership.html?edition=135438
GroupM Adds L'Oreal's Kahn To Commerce Leadership - 08/28/2024
groupmaddslkahncommerce
https://www.mediapost.com/publications/article/357943/how-has-covid-changed-consumers-groupm-has-a-map.html?edition=120499
How Has Covid Changed Consumers? GroupM Has A Map To Help You Understand It - 11/18/2020
covidchangedconsumersgroupmmap
https://www.jeanmineurmediavision.nl/bioscoopreclame-heeft-de-hoogste-impact-ooit-gemeten-in-het-awareness-impact-onderzoek-van-groupm/
Feb 19, 2025 - Adverteren op het witte doek blijkt een slimme zet, mits de adverteerder een boodschap uitdraagt die past bij het bioscoopgevoel. Die en meer inzichten delen...
heeftdeimpacthetawareness
https://ahrefs.com/blog/groupm/
Jul 21, 2025 - See how GroupM increased non-branded traffic by 115% for a global furniture brand in under 9 months with Ahrefs.
groupmnonbrandedtrafficikea
https://www.prnewswire.com/news-releases/groupm-and-the-614-group-announce-agency-partnership-on-the-brand-safety-series-300814888.html
/PRNewswire/ -- The 614 Group and GroupM today announced a strategic event partnership to bring educational content on brand safety to the global online...
groupmannounceagencypartnership
https://digiday.com/media/tiktok-creates-a-measurement-training-program-for-media-agencies-horizon-media-groupm-and-vaynerx-sign-up/
The program aims to train agencies on how best to quantify the value their clients get by advertising on it.
media agenciestiktokcreatesmeasurementtraining
https://www.mediapost.com/publications/article/256986/groupm-downgrades-2015-ad-spend-forecast.html?edition=
GroupM Downgrades 2015 Ad Spend Forecast - 08/27/2015
groupmdowngradesspendforecast
https://www.ispot.tv/hub/transparency-in-ctv-measurement-with-mike-fisher-groupm/
In recent research, iSpot and GroupM found that on average, 8-10% of streaming impressions are counted when the TV is shut off, primarily through ancillary...
mike fishertransparencyctvmeasurementgroupm
https://www.nielsen.com/fr/news-center/2018/nielsen-expands-relationship-with-groupm-to-provide-digital-audience-measurement-across-asia-pacific/
GroupM clients to benefit from demographics, unique audience GRPs by site and placement measures Global performance management company, Nielsen, announced...
audience measurementnielsenexpandsrelationshipgroupm