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Jerkmate
https://www.score.org/resource/article/marketing-around-big-events-how-stay-legal-avoid-trademark-trouble
Marketing Around Big Events: How to Stay Legal, Avoid Trademark Trouble | SCORE
This guide explains how to market around an event without triggering trademark violations,
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https://intelligence.coffee/2026/03/why-more-producers-are-focusing-their-marketing-around-authenticity/
Why more producers are focusing their marketing around authenticity - Coffee Intelligence
Mar 4, 2026 - For producers to stand out in the specialty coffee market, authenticity is becoming even more important – especially on digital platforms.
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https://www.marketingdive.com/news/how-coca-cola-world-cup-marketing-de-averaging-at-scale-panini/814909/
Coca-Cola’s CMO on hyper-personalizing marketing around the World Cup | Marketing Dive
Shakir Moin explains how the soda giant is using the global opportunity to demonstrate its “de-averaging at scale” principle in action.
marketing aroundworld cupcocacmohyper
https://www.marketingdive.com/news/snickers-extends-hungry-platform-around-peanut-butter-products/817730/
Snickers extends ‘Hungry’ platform around peanut butter products | Marketing Dive
The Mars brand is also marketing its Peanut Butter Ice Cream products with an effort around the NFL draft that encourages fans to “Chill.”
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https://www.htmedia.in/archives/blog/4-rules-to-mastering-the-hype-around-hyperlocal-marketing
4 Rules to Mastering the “Hype” Around Hyperlocal Marketing - HT Media
Apr 23, 2024 - Hyperlocal marketing is the future for many businesses. By following these 4 rules, businesses can start enjoying a host of benefits.
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https://www.marketingdive.com/news/how-coach-co-created-a-campaign-with-gen-z-communities-around-the-world/813152/
How Coach cocreated a campaign with Gen Z communities around the world | Marketing Dive
CMO Joon Silverstein explained how “Explore Your Story” demonstrates the luxury brand’s embrace of social-first marketing during a Marketing Dive event.
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