https://iabeurope.eu/member-guest-blog-post-responsible-marketing-with-first-party-data/
Mark Howe, Managing Director, EMEA, Agencies & Industry Relations, Google As I discussed at IAB Europe's Interact Online event on 3rd June, one of the biggest...
guest blog postfirst party dataresponsible marketingmember
https://www.adobomagazine.com/adobotalks/mondelez-international-and-adobotalks-on-responsible-marketing-to-children/
Oct 17, 2024 - Together with Mondelēz International, the latest adoboTalks session discussed ethical marketing strategies toward children, highlighting industry efforts and...
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https://company.givsly.com/
Givsly's Responsible Marketing and Advertising tools help marketers and brands exceed their marketing goals while giving back to people and the planet.
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https://www.coca-colahellenic.com/en/about-us/corporate-governance/policies/responsible-marketing-policy-for-alcoholic-beverages
This policy provides guidance to employees about our standards for responsible marketing, advertising and promotion of premium spirits products.
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https://www.deloitte.com/uk/en/services/risk-advisory/blogs/2024/responsible-marketing-creating-value-during-the-moments-that-matter-most.html
In 2024, we live in a digital-first world, where everything, from fashion to flowers, pensions to podcasts, is available at the tap of a screen. In this world,...
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https://iccwbo.org/news-publications/policies-reports/icc-guide-responsible-mobile-marketing-communications/
ICC Guide for Responsible Mobile Marketing Communications offers guidance on mobile privacy issues, particularly relating to marketing, to ensure a common...
mobile marketingcommunications internationaliccguideresponsible
https://www.egba.eu/news-post/egba-launches-pledge-on-responsible-influencer-marketing/
Oct 21, 2025 - The European Gaming and Betting Association (EGBA) announces a new comprehensive pledge establishing standards for responsible influencer marketing across...
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https://www.marketingprofs.com/articles/2023/49509/how-to-create-socially-responsible-b2b-marketing-campaigns
Social responsibility can be a powerful tool for building trust with customers, so it's important for B2B companies to incorporate it into their marketing.
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https://www.forrester.com/report/marketing-the-socially-responsible-pc/RES45102
Dell is offering PCs, with Microsoft's Windows Vista software, cobranded with the (RED) campaign, a philanthropic effort to combat HIV/AIDS in Africa. This...
socially responsiblemarketingpcforrester