Sponsor of the Day:
Jerkmate
https://www.thedrum.com/industry-insight/when-ai-becomes-the-customer-what-cmos-must-focus-on-in-2026
When AI becomes the customer: what CMOs must focus on in 2026 | The Drum
ai becomescmos mustcustomerfocus2026
https://www.htmedia.in/blog/the-roi-of-sponsoring-a-business-event-what-every-cmo-should-measure
ROI of Business Event Sponsorships: Key Metrics CMOs Must Track for Brand Growth & Pipeline Impact
business eventkey metricscmos mustbrand growthroi
https://www.usertesting.com/resources/podcast/why-brand-matters
Why brand matters and why CMOs must focus beyond pipeline
3X CMO Joe Chernov shares why brand matters, how AI sharpens personas, and why marketers must stop chasing pipeline at the cost of long-term impact.
cmos mustfocus beyondbrandmatterspipeline
https://www.marketingdive.com/news/cmos-built-up-ceo-trust-now-they-must-prove-they-can-drive-growth/818573/
CMOs built up CEO trust. Now they must prove they can drive growth. | Marketing Dive
While CEOs are increasingly confident in the CMO’s understanding of their company’s finances, overall CEO faith in the CMO role has declined to 43%.
must provedrive growthmarketing divecmosbuilt
https://adage.com/events-awards/possible-conference/aa-brands-agencies-ad-tech-2026/
What CMOs and ad tech leaders must know ahead of Possible - Ad Age
Apr 24, 2026 - Adland descends on Miami Beach to compete for the favor of top marketers and to hash out the future of the industry.
ad techleaders mustknow aheadcmospossible