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https://brandequity.economictimes.indiatimes.com/news/business-of-brands/luxe-bags-cosmetic-treatments-may-be-moved-to-28-gst-slab/114452222 Luxury Brands: Luxe Bags, Cosmetic Treatments may be Moved to 28% GST Slab, ETBrandEquity Luxury Brands: The goods and services that could be moved to the highest GST slab include cosmetic procedures for aesthetics, Botox treatment, nail and tattoo... https://brandequity.economictimes.indiatimes.com/news/media/mib-blocks-43-ott-platforms-for-breaking-content-rules/123014484 Ashwini Vaishnaw: MIB blocks 43 OTT platforms for breaking content rules, ETBrandEquity ashwini vaishnaw ott platforms https://brandequity.economictimes.indiatimes.com/news/marketing/china-floods-the-world-with-gasoline-cars-it-cant-sell-at-home/125735674 Gasoline Cars: China's Gasoline Car Exports Surge Amid Domestic EV Boom, ETBrandEquity Gasoline Cars: China's once-dominant gasoline car market faces a crisis as electric vehicle sales skyrocket, leading to a surge in fossil-fuel car exports to... gasoline cars https://brandequity.economictimes.indiatimes.com/news/business-of-brands/samsung-india-says-reviewing-govt-notice-on-tax-dispute/96955427 Samsung India Tax Dispute: Samsung India says reviewing govt notice on tax dispute, ETBrandEquity Samsung India Tax Dispute: "This is a tax dispute involving interpretation of law. We are reviewing the notice and are exploring legal opinion," a Samsung... samsung india tax dispute says reviewing govt https://brandequity.economictimes.indiatimes.com/news/digital/does-the-fb-meta-dology-make-sense/87564248 Does the FB Meta-dology make sense?, ETBrandEquity Meta: The author decodes the re-branding exercise undertaken by Mark Zuckerberg and Co., and explores its nuances in detail... make sense fb meta etbrandequity https://brandequity.economictimes.indiatimes.com/news/research/advertising/bottega-veneta-announces-south-korean-singer-i-n-as-a-brand-ambassador/117518354 Bottega Veneta announces South Korean singer I.N as a brand ambassador, ETBrandEquity South Korean singer I.N, a member of the K-Pop group Stray Kids, becomes a brand ambassador for Bottega Veneta. Known for his distinctive vocals and musical... https://brandequity.economictimes.indiatimes.com/news/the-people-report/french-luxury-company-kering-names-stefano-cantino-as-gucci-ceo/114068798 French luxury company Kering names Stefano Cantino as Gucci CEO, ETBrandEquity Gucci CEO: Luxury goods company Kering has appointed Stefano Cantino as the new CEO of Gucci. He will take over from Jean-Francois Palus in January. Cantino... french luxury company kering names https://brandequity.economictimes.indiatimes.com/news/digital/digiplus-conclave-2022-the-programmatic-future-alternatives-to-third-party-cookies/90393062 DigiPlus Conclave 2022: The programmatic future: Alternatives to third-party cookies, ETBrandEquity Programmatic Advertising: The panellists discussed about a cookie-less future and how brands can use first and second party data as well as collaborate with... third party cookies https://brandequity.economictimes.indiatimes.com/news/the-people-report/disney-names-rebecca-campbell-as-international-content-group-lead/89013691 Disney names Rebecca Campbell as international content group lead, ETBrandEquity Campbell will oversee the creation of more locally produced content to fuel the growth of Disney+, Hulu and Star+, as the video streaming services expand... rebecca campbell international content disney names group https://brandequity.economictimes.indiatimes.com/news/business-of-brands/indias-adani-wilmar-sees-double-digit-percentage-growth-in-q4-edible-oil-sales/109081288 India's Adani Wilmar sees double-digit percentage growth in Q4 edible oil sales, ETBrandEquity Adani Wilmar: The consumer goods maker said it bagged strong growth in both its edible oils and foods businesses, aided by strong demand during the festival of... https://brandequity.economictimes.indiatimes.com/news/business-of-brands/abfrl-posts-net-loss-at-rs-214-7-crore-in-sep-qtr/115078981 Aditya Birla Fashion Q3 Earnings: ABFRL posts net loss at Rs 214.7 crore in Sep qtr, ETBrandEquity Aditya Birla Fashion Q3 Earnings: Aditya Birla Fashion and Retail Ltd (ABFRL) reported a consolidated net loss of Rs 214.70 crore in the September 2024 quarter... https://brandequity.economictimes.indiatimes.com/news/the-people-report/priyanka-biisht-joins-crocs-india-as-director-marketing/106715136 Priyanka Biisht joins Crocs India as director, marketing, ETBrandEquity Priyanka Biisht: Prior to this appointment, Biisht was working with adidas for two years four months. director marketing priyanka joins crocs india https://brandequity.economictimes.indiatimes.com/news/the-pitch-report/icubeswire-bags-digital-mandate-for-luxor/90587320 iCubesWire bags digital mandate for Luxor, ETBrandEquity The agency said that iCubesWire, with its expertise in performance marketing, video creation, animation and influencer marketing, will help the brand reach... icubeswire bags digital mandate luxor https://brandequity.economictimes.indiatimes.com/news/business-of-brands/walmart-to-offer-independent-drivers-new-holiday-bonuses-in-battle-with-amazon/115167078 Walmart to offer independent drivers new holiday bonuses in battle with Amazon, ETBrandEquity Walmart is offering new incentives to its Spark Driver network for the holiday season to compete with Amazon in the e-commerce market. The company aims to... https://brandequity.economictimes.indiatimes.com/news/digital/apple-cites-supreme-courts-birthright-ruling-in-fight-over-epic-games-injunction/122875779 Apple Vs Epic Games: Apple Leverages Supreme Court Ruling in Epic Games Legal Battle, ETBrandEquity Apple Vs Epic Games: Apple aims to use a recent Supreme Court ruling to bolster its appeal against a court order mandating changes to its App Store practices,... apple vs epic supreme court ruling https://brandequity.economictimes.indiatimes.com/news/business-of-brands/hcl-group-acquires-majority-stake-in-vernacular-edtech-platform-guvi/94531949 HCL Group acquires majority stake in vernacular edtech platform GUVI, ETBrandEquity New Delhi, Sep 29 (PTI) IT company HCL Group has acquired a majority stake in vernacular edtech platform GUVI which offers technical courses, the company said... hcl group edtech platform acquires majority stake https://brandequity.economictimes.indiatimes.com/news/the-people-report/hari-krishnan-joins-quotient-ventures-as-group-chief-business-officer/108969053 Hari Krishnan joins Quotient Ventures as group chief business officer, ETBrandEquity Hari Krishnan: Hari, together with Rajiv Chatterjee, group chief growth officer will lead business operations at the Group. chief business officer hari krishnan joins quotient ventures https://brandequity.economictimes.indiatimes.com/news/digital/botnets-access-private-shopping-data-of-10-cr-indians-report/82548114 Botnets access private shopping data of 10 cr Indians: Report, ETBrandEquity Cyber-security researchers on Tuesday red-flagged domains and botnets that have access to the private shopping data of close to 10 crore Indians, allegedly... private shopping botnets access data https://brandequity.economictimes.indiatimes.com/news/business-of-brands/italian-watchdog-fines-bat-and-amazon-over-misleading-advertising/107696618 Misleading Ads: Italian watchdog fines BAT and Amazon over misleading advertising, ETBrandEquity Misleading Ads: BAT was fined 6 million euros and Amazon 1 million euros for failing to provide sufficient information to consumers about the nicotine content... misleading ads italian watchdog fines https://brandequity.economictimes.indiatimes.com/news/marketing/study-reveals-greenwashing-diminishes-brand-trust-and-sustainable-shopping/121458403 Study Reveals Greenwashing Diminishes Brand Trust and Sustainable Shopping, ETBrandEquity A recent study by IIM Lucknow illustrates how greenwashing can damage brand trust and negatively impact consumer behavior towards sustainable products.... brand trust sustainable shopping study reveals greenwashing https://brandequity.economictimes.indiatimes.com/news/business-of-brands/cask-and-you-shall-receive/118895632 Luxury Living: Cask and you shall receive, ETBrandEquity Luxury Living: Customisation and personalisation are the newest players in whisky town. Aficionados collect private casks, barrels filled with liquid gold that... luxury living and you cask shall receive https://brandequity.economictimes.indiatimes.com/news/research/pawsitive-spending-on-the-rise-inside-indias-growing-pet-care-economy/130167033 Exploring India's Booming Pet Care Economy: The Rise of Pawsitive Spending, ETBrandEquity Pet Care Economy: Discover the explosive growth of India's pet care market, where millennials and Gen Z drive demand for quality pet products and services,... the rise of https://brandequity.economictimes.indiatimes.com/news/digital/law-firms-in-meta-antitrust-lawsuit-clash-over-lead-role/97679430 Law firms in Meta antitrust lawsuit clash over lead role, ETBrandEquity Two major U.S. law firms are feuding over which one will lead a consumer antitrust class action against Meta Platforms Inc's Facebook, after a judge scrapped a... law firms antitrust lawsuit lead role meta https://brandequity.economictimes.indiatimes.com/news/marketing/this-festive-season-kurkure-goes-retro-with-taapsee-pannu/71534938 This festive season, Kurkure goes retro with Taapsee Pannu, ETBrandEquity Kurkure: The chips brand partners with Paytm for 100% cashback festive offer across portfolio festive season goes retro taapsee pannu kurkure etbrandequity https://brandequity.economictimes.indiatimes.com/news/research/advertising/m-ad-school-of-ideas-opens-campus-in-bangalore/92645192 M AD School of Ideas opens campus in Bangalore, ETBrandEquity M Ad School Of Ideas: This is part of the school's expansion into emerging martech areas like AI, AR, VR, Metaverse, Entrepreneurship and so on. The school... in bangalore ad school ideas opens https://brandequity.economictimes.indiatimes.com/news/research/nearly-75-per-cent-of-sec-b/c-prefer-in-store-shopping/114337235 Shopping Trends: Nearly 75 per cent of SEC B/C prefer in-store shopping, ETBrandEquity Shopping Trends: The study stated that the category of students were seen to prefer a combo of online + in store (44%) and in store (44%) modes in equanimity.... https://brandequity.economictimes.indiatimes.com/news/industry/hyundai-launches-campaign-for-promoting-its-service-genuine-parts/116833959 Hyundai Campaign: Hyundai launches campaign for promoting its service & genuine parts, ETBrandEquity Hyundai Campaign: This campaign reflects 28 years of Hyundai's trust and commitment towards providing unparalleled service to its customers. genuine parts hyundai campaign launches promoting https://brandequity.economictimes.indiatimes.com/news/business-of-brands/bumble-acquires-popular-gen-z-dating-app-fruitz/89420511 Bumble acquires popular Gen Z dating app Fruitz, ETBrandEquity Bumble said that the founders and Fruitz team will be staying on and leading the app within Bumble Inc... gen z dating app bumble acquires popular https://brandequity.economictimes.indiatimes.com/news/the-people-report/sinch-india-appoints-sunder-madakshira-as-head-of-marketing/108138496 Sinch India appoints Sunder Madakshira as head of marketing, ETBrandEquity Sunder Madakshira: As the head of marketing, Madakshira will lead Sinch's marketing strategies to drive organic business growth. head of marketing sinch india appoints sunder https://brandequity.economictimes.indiatimes.com/news/business-of-brands/ccpa-notice-over-uber-advance-tip/121329255 CCPA notice over Uber 'advance tip', ETBrandEquity The CCPA has issued a notice to Uber, deeming its 'advance tip' feature for expedited service an unethical and unfair trade practice. Consumer Affairs Minister... ccpa notice uber advance tip etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/claiming-vapes-e-cigs-healthier-as-alternatives-is-misleading-experts/112111750 Claiming vapes, e-cigs as healthier alternatives is misleading: Experts, ETBrandEquity Health and child rights experts have raised alarms about the increasing portrayal of e-cigarettes and vapes as healthier alternatives to traditional tobacco... e cigs healthier alternatives claiming vapes https://brandequity.economictimes.indiatimes.com/news/business-of-brands/nestles-chocolate-prices-in-focus-as-cocoa-costs-bite/112005477 Nestle's chocolate prices in focus as cocoa costs bite, ETBrandEquity Over the past three years Nestle and other consumer goods companies have raised prices across their brands to cover sky-high input costs amid supply chain... chocolate prices in focus nestle https://brandequity.economictimes.indiatimes.com/news/the-pitch-report/fcb-kinnect-wins-full-funnel-creative-mandate-for-prega-news/118440011 FCB Kinnect wins full-funnel creative mandate for Prega News, ETBrandEquity Pregnancy detection brand Prega News has chosen FCB Kinnect as its full-funnel creative agency after a competitive pitch. The partnership aims to reinforce... full funnel fcb kinnect wins https://brandequity.economictimes.indiatimes.com/news/digital/now-you-can-sign-in-twitter-with-ios-or-gmail-account/85033585 Now you can sign in Twitter with iOS or Gmail account, ETBrandEquity It has also allowed users to link their existing account with an Apple or Google one... now you in twitter https://brandequity.economictimes.indiatimes.com/news/marketing/the-weekend-room-with-shantiswarup-panda-from-raymond/77426985 The Weekend Room with Shantiswarup Panda from Raymond, ETBrandEquity The special column features marketers who talk about their favourite brands, web-series, apps among others... the weekend room panda raymond etbrandequity https://brandequity.economictimes.indiatimes.com/news/media/warnermedia-to-offer-10-ad-supported-tier-of-hbo-max/82793126 WarnerMedia to offer $10 ad-supported tier of HBO Max, ETBrandEquity WarnerMedia: That's $5 off the current price for the ad-free version, which launched in May 2020. And cheaper than Netflix, which charges $14 a month for its... to offer hbo max warnermedia ad https://brandequity.economictimes.indiatimes.com/news/media/nfl-owners-360m-superyacht-looms-over-super-bowl-lix/117968288 NFL owner's $360M superyacht looms over Super Bowl LIX, ETBrandEquity The 122-meter superyacht Kismet, owned by Jacksonville Jaguars owner Shan Khan, is currently docked in New Orleans. Purchased for $360 million, the yacht... super bowl lix nfl owner superyacht https://brandequity.economictimes.indiatimes.com/news/the-people-report/neha-mishra-joins-miami-ad-school-as-their-new-dean/88947159 Neha Mishra joins Miami Ad School as their new dean, ETBrandEquity Previously, she was a professor at a business school where she taught the process of design thinking ... miami ad school neha mishra joins https://brandequity.economictimes.indiatimes.com/news/digital/microsoft-aims-for-ai-powered-version-of-bing-report/96729619 Microsoft aims for AI-powered version of Bing: Report, ETBrandEquity Microsoft said in a blog post last year that it planned to integrate image-generation software from OpenAI, DALL-E 2, into Bing. for ai microsoft aims powered version https://brandequity.economictimes.indiatimes.com/news/business-of-brands/gm-will-not-advertise-in-super-bowl-first-time-since-2019/105370867 GM will not advertise at Super Bowl, first time since 2019, ETBrandEquity The largest U.S. automaker said in explaining its decision it continually evaluates its "media strategies to ensure they align with our business priorities." will not super bowl https://brandequity.economictimes.indiatimes.com/news/digital/amazon-google-meta-and-other-tech-firms-agree-to-white-house-ai-safeguards/102070107 Amazon, Google, Meta and other tech firms agree to White House AI safeguards, ETBrandEquity White House: A surge of commercial investment in generative AI tools that can write convincingly human-like text and churn out new images and other media has... https://brandequity.economictimes.indiatimes.com/news/industry/ias-partners-with-snap-to-offer-brand-safety/108816848 Snapchat Campaigns: IAS partners with Snap to offer brand safety, ETBrandEquity Snapchat Campaigns: Aligned to the Global Alliance for Responsible Media (GARM) standards, the new offering will give advertisers the benefit of third-party... to offer brand safety snapchat campaigns ias https://brandequity.economictimes.indiatimes.com/news/digital/the-rise-of-ai-generated-drivel-on-linkedin/108478997 Gen AI On LinkedIn: The rise of AI-generated drivel on LinkedIn, ETBrandEquity Gen AI On LinkedIn: Over the past year, AI writing tools have exploded in popularity as they've become more accessible and easier to use. With a few simple... the rise of gen ai on linkedin generated drivel https://brandequity.economictimes.indiatimes.com/news/digital/us-house-passes-bill-to-force-bytedance-to-divest-tiktok-or-face-ban/108480060 US House passes bill to force ByteDance to divest TikTok or face ban, ETBrandEquity The U.S. House of Representatives passed a bill giving TikTok's ByteDance six months to divest U.S. assets or face a ban. TikTok CEO warns of job losses. China... https://brandequity.economictimes.indiatimes.com/news/research/advertising/paper-boat-celebrates-everyones-inner-child-for-childrens-day/49777032 Paper Boat celebrates everyone's 'inner child' for Children's Day, ETBrandEquity Releases film titled 'When I Grow Up' paper boat inner child for children celebrates everyone https://brandequity.economictimes.indiatimes.com/amp/news/the-people-report/kavita-nair-quits-telecom-giant-vi/79607799 Kavita Nair quits telecom giant Vi, ETBrandEquity Nair was the chief digital transformation and brand officer of the telecom company kavita nair quits telecom giant https://brandequity.economictimes.indiatimes.com/blog/why-automated-and-personalised-email-marketing-is-important/89981929 Why automated and personalised email marketing is important?, ETBrandEquity Email marketing as we know, continues to be a very cost-effective channel of marketing, and remains one of the most effective ways to reach your potential... email marketing automated personalised important etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/if-every-brand-is-funny-online-is-anything-funny/104681199 Social Media: If every brand is funny online, is anything funny?, ETBrandEquity Social Media: To engage Gen-Z and millennial consumers, brands are aping the pithy posts pushed out by the TikTok influencers and employing a mix of memes,... social media every brand funny online https://brandequity.economictimes.indiatimes.com/news/the-people-report/neoliv-promotes-founding-member-chandan-kar-to-chief-marketing-officer/130280879 Chandan Kar Elevated to CMO at NeoLiv in Strategic Brand Building Move, ETBrandEquity NeoLiv announces Chandan Kar's promotion to Chief Marketing Officer, focusing on brand development and customer experience as the company expands into new... https://brandequity.economictimes.indiatimes.com/news/research/startup-funding-declines-40-per-cent-in-april-june-pwc-report/92798197 Startup funding declines 40 per cent in April-June: PwC report, ETBrandEquity Software as a Service (SaaS) and fintech companies had the highest share of funding in the second quarter of Calender Year (CY) 2022, totalling more than USD... startup funding https://brandequity.economictimes.indiatimes.com/news/the-people-report/rubeena-singh-moves-on-from-josh/95830988 Rubeena Singh Josh: Rubeena Singh moves on from Josh, ETBrandEquity Rubeena Singh Josh: Prior to this, Singh was the chief executive officer at Dentsu iProspect. singh josh moves etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/essence-launches-essence-data-health-check-consulting-service/85391584 Essence launches Essence Data Health Check consulting service, ETBrandEquity This product offering will enable marketers to unlock value from their audience data to optimise business impact and consumer brand experience... data health check consulting service essence launches etbrandequity https://brandequity.economictimes.indiatimes.com/news/business-of-brands/jack-doresys-firm-square-changes-its-name-to-block/88054532 Jack Dorsey's firm Square changes its name to Block, ETBrandEquity This announcement came after Square Founder Dorsey, who is a staunch supporter of Bitcoin, stepped down as Twitter CEO... jack dorsey name to firm square https://brandequity.economictimes.indiatimes.com/news/industry/ics-2021-from-india-to-the-world-communication-that-takes-you-global/82326015 ICS 2021: From India to the World - Communication that takes you global, ETBrandEquity The session involved discussion on how the communications departments of Indian companies played a significant role in global expansion... to the world https://brandequity.economictimes.indiatimes.com/news/business-of-brands/preventing-obesity-starts-in-the-grocery-aisle-with-food-packaging/93188829 Preventing obesity starts in the grocery aisle with food packaging, ETBrandEquity Food packaging plays an important role in diet-related illnesses. We live in a food environment that prioritises marketing, sometimes to the detriment of our... in the food packaging preventing obesity starts https://brandequity.economictimes.indiatimes.com/news/business-of-brands/spacex-works-with-cloudflare-to-speed-up-starlink-service/103027397 SpaceX works with Cloudflare to speed up Starlink service, ETBrandEquity SpaceX: The two companies are working on a way to increase Starlink's network of mini data centers around the globe that could help it deliver faster network... works with speed up spacex cloudflare starlink https://brandequity.economictimes.indiatimes.com/news/business-of-brands/britains-tesco-says-well-positioned-after-market-share-gains/111013314 Retail: Britain's Tesco says 'well-positioned' after market share gains, ETBrandEquity Britain's Tesco says 'well-positioned' after market share gains. Tesco's market share rose 50 basis points to 27.6 per cent in the 12 weeks to May 12... https://brandequity.economictimes.indiatimes.com/news/digital/apple-scraps-jon-stewart-show-over-china-ai-clashes-report/104650017 Apple scraps Jon Stewart show over China, AI clashes: report, ETBrandEquity Stewart told staff that executives from Apple -- which has vast commercial interests in China and AI -- had expressed concern over proposed new content for... jon stewart over china apple scraps show https://brandequity.economictimes.indiatimes.com/news/research/advertising/wonder-la-assigns-creative-digital-duties-to-happy-creative-services/49266325 Wonder la assigns creative, digital duties to Happy Creative Services, ETBrandEquity Aims to create a stronger brand image creative digital wonder la assigns duties https://brandequity.economictimes.indiatimes.com/news/marketing/nestle-picks-up-silverpush-and-iotpot-for-its-next-big-project/57588126/ Nestle picks up SilverPush and IotPot for its 'next big project', ETBrandEquity The initiative was a part of ad:tech's 2017 edition in India picks up https://brandequity.economictimes.indiatimes.com/news/digital/they-sold-their-likeness-to-ai-platforms-and-regretted-it/120371130 AI Marketing: They sold their likeness to AI platforms and regretted it, ETBrandEquity AI Marketing: Actors are finding their AI-licensed likenesses misused in deepfakes and deceptive ads, despite contractual limitations. While AI avatars offer... ai marketing https://brandequity.economictimes.indiatimes.com/news/research/advertising/asian-paints-launches-quirky-ad-series-for-trustar-sanding-paper/79257192 Asian Paints launches quirky ad series for TruStar sanding paper, ETBrandEquity The digital campaign is a series of quirky films featuring the character Mr. Perfect Parimal... asian paints ad series sanding paper launches quirky https://brandequity.economictimes.indiatimes.com/news/research/advertising/goafest-2023-stop-throwing-warm-bodies-at-every-client-problem/100533187 Goafest 2023: Stop throwing warm bodies at every client problem, ETBrandEquity At the session of the way forward for media agencies, the India agency leaders of major media agencies discussed and debated the way forward. warm bodies stop throwing https://brandequity.economictimes.indiatimes.com/news/business-of-brands/stellantis-maserati-brand-cancels-plans-for-electric-sports-car/118916487 Stellantis' Maserati brand cancels plans for electric sports car, ETBrandEquity Maserati has cancelled its plans for an electric version of the MC20 sports car due to anticipated poor demand. Market research indicated that customers prefer... for electric sports car stellantis maserati brand https://brandequity.economictimes.indiatimes.com/news/marketing/ms-dhoni-makes-a-come-back-to-the-land-of-softdrinks-to-endorse-powerade/69818482 MS Dhoni makes a come back to the land of softdrinks, to endorse Powerade, ETBrandEquity Powerade: The cricket is clinched a three year deal with Coca-Cola, which is pegged at about Rs 15 crore back to the land https://brandequity.economictimes.indiatimes.com/news/business-of-brands/warner-bros-discovery-to-restructure-ad-sales-division/102299059 Warner Bros Discovery to restructure ad sales division, ETBrandEquity Advertising agency partners will now work with dedicated sales leaders and teams providing them with direct access to a variety of brands under the company's... warner bros discovery ad sales restructure division etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/disruption-101/124992115 BE Toons: Disruption 101, ETBrandEquity BE Toons: As social beings, humans have always leaned on tradition and prevailing norms. In yesteryears, following the crowd played a crucial role in survival.... toons disruption etbrandequity https://brandequity.economictimes.indiatimes.com/news/research/advertising/tata-tea-gold-showcases-the-bengali-way-of-living/113182275 Fmcg: Tata tea gold showcases the Bengali way-of-living, ETBrandEquity Fmcg: Tea brand Tata Tea Gold has launched its latest campaign, affectionately glorifying the nuances of Bengali culture. The campaign continues to celebrate... tata tea gold way of living fmcg showcases https://brandequity.economictimes.indiatimes.com/news/business-of-brands/ratan-tata-invests-in-pritish-nandy-communications/81509376 Ratan Tata invests in Pritish Nandy Communications, ETBrandEquity Details about investment and stake were not disclosed... ratan tata pritish nandy invests communications etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/consumer-reports-finds-widespread-presence-of-plastics-in-food/106573744 Food And Beverage: Consumer Reports finds 'widespread' presence of plastics in food, ETBrandEquity Food And Beverage: Consumer Reports finds 'widespread' presence of plastics in food. The non-profit consumer group said on Thursday that 84 out of 85... food and beverage consumer reports https://brandequity.economictimes.indiatimes.com/news/industry/madison-media-launches-mbrain/126354304 Madison Media launches MbrAIn, ETBrandEquity Madison Media introduces MbrAIn and its Growth Planning System (GPS). This India-First Strategic Media Planning Agentic System aims to help brands diagnose... madison media launches etbrandequity https://brandequity.economictimes.indiatimes.com/news/business-of-brands/ccpa-to-challenge-delhi-hc-stay-order-on-service-charges-guidelines/93150800 CCPA to challenge Delhi HC stay order on service charges guidelines, ETBrandEquity The July 4 guidelines issued by CCPA barred hotels and restaurants from levying service charges automatically or by default in food bills and allowed customers... delhi hc stay order https://brandequity.economictimes.indiatimes.com/news/business-of-brands/snap-beats-first-quarter-expectations-shares-jump-25/109610177 Snap beats first-quarter expectations, shares jump 25%, ETBrandEquity Snap exceeded revenue and user growth expectations, with shares spiking 25%. Improved ad system and user interaction drove Q1 revenue to $1.2 billion. Daily... first quarter snap beats expectations shares https://brandequity.economictimes.indiatimes.com/news/business-of-brands/labour-union-urges-european-authorities-to-widen-amazon-antitrust-probe/87226582 Labour union urges European authorities to widen Amazon antitrust probe, ETBrandEquity The European authorities are already investigating Amazon's position as both a marketplace for merchants and a rival seller... labour union urges european authorities https://brandequity.economictimes.indiatimes.com/news/the-people-report/creativeland-asia-appoints-divya-agarwal-as-chief-strategy-officer/107875917 Creativeland Asia appoints Divya Agarwal as chief strategy officer, ETBrandEquity Divya Agarwal: Agarwal will also be heading Creativeland Asia's research and insights division, Crossbow, which provides intel on culture and consumers, and... chief strategy officer divya agarwal asia appoints etbrandequity https://brandequity.economictimes.indiatimes.com/news/digital/gaming-summit-2022-consistency-is-the-winner-for-athletes-and-influencers/93772633 Gaming Summit 2022: Consistency is the winner for athletes and influencers, ETBrandEquity Gaming Summit 2022: The panellists discussed the more rewarding path between social media influencers and gaming influencers and what are the approaches of... is the https://brandequity.economictimes.indiatimes.com/news/business-of-brands/alibaba-mapping-app-steps-into-local-business-rankings-intensifying-competition/123799233 Alibaba mapping app steps into local business rankings, intensifying competition, ETBrandEquity Alibaba Mapping App: Alibaba and Meituan are among the prominent tech companies in China locked in a bitter battle for market share in "instant retail",... local business alibaba mapping steps https://brandequity.economictimes.indiatimes.com/news/digital/google-completes-5-4bn-acquisition-of-mandiant-that-found-solarwinds-hack/94177223 Google completes $5.4bn acquisition of Mandiant that found SolarWinds hack, ETBrandEquity Mandiant will join Google Cloud to help organisations improve their threat, incident and exposure management. https://brandequity.economictimes.indiatimes.com/news/digital/twitter-expands-birdwatch-its-crowdsourced-fact-check-pilot/89986693 Twitter Fact Check: Twitter expands Birdwatch, its crowdsourced fact check pilot, ETBrandEquity Twitter Fact Check: Twitter, along with other social media companies, has been grappling how best to combat misinformation on its service. Despite tightened... fact check twitter expands birdwatch crowdsourced https://brandequity.economictimes.indiatimes.com/news/the-people-report/niva-bupa-appoints-nimish-agrawal-as-director-of-digital-business-and-cmo/121493617 Niva Bupa Appoints Nimish Agrawal as Director of Digital Business and CMO, ETBrandEquity Niva Bupa Health Insurance has promoted Nimish Agrawal to Director of Digital Business and Chief Marketing Officer, enhancing its marketing and digital... https://brandequity.economictimes.indiatimes.com/news/business-of-brands/puma-aims-to-boost-its-brand-in-challenging-market/108045985 Puma aims to boost its brand in 'challenging' market, ETBrandEquity Puma aims to boost its brand in 'challenging' market. In Q4, the sports major reported a sales decline in EMEA while Asia-Pacific grows. Shares in Puma gained... puma aims boost brand challenging https://brandequity.economictimes.indiatimes.com/news/the-pitch-report/liqvd-asia-bags-digital-mandate-for-vega/89948858 Liqvd Asia bags digital mandate for Vega, ETBrandEquity Aiming to boost digital footfall, engagement, and brand recall, the agency will position Vega products as user friendly which makes styling and grooming easy.... asia bags digital mandate vega https://brandequity.economictimes.indiatimes.com/news/business-of-brands/jd-sports-profit-warning-highlights-consumer-spending-woes-shares-take-a-hit/106575522 JD Sports' profit warning highlights consumer spending woes, shares take a hit, ETBrandEquity JD Sports' profit warning highlights consumer spending woes, shares take a hit and drop by 24% as company says mild weather in September hurt apparel demand.... https://brandequity.economictimes.indiatimes.com/news/digital/meta-will-not-immediately-join-eus-ai-pact-ahead-of-new-law/113667484 Meta will not immediately join EU's AI Pact ahead of new law, ETBrandEquity Meta: EU lawmakers in May agreed to the act, the first-of-a-kind rules governing the development and deployment of artificial intelligence. https://brandequity.economictimes.indiatimes.com/news/digital/how-your-brand-is-subconsciously-investing-in-cookie-cutter-strategy/85583305 How your brand is subconsciously investing in cookie cutter strategy, ETBrandEquity The cookie-cutter approach hurts not just the brands but also the agencies... your brand investing in cookie cutter https://brandequity.economictimes.indiatimes.com/news/digital/eyes-on-apple-to-join-quest-for-the-metaverse/99262453 Eyes on Apple to join quest for the metaverse, ETBrandEquity Apple fans are watching to see whether the iPhone maker puts a culture-changing spin on virtual reality, even as rivals slow their march toward the metaverse. eyes on to join for the apple quest https://brandequity.economictimes.indiatimes.com/news/business-of-brands/walmart-continues-to-push-chinese-suppliers-to-cut-prices/119942353 Walmart Price Cut Demands: Walmart continues to push Chinese suppliers to cut prices, ETBrandEquity Walmart Price Cut Demands: Walmart is pressuring Chinese suppliers to reduce prices to counteract the effects of Trump's tariffs, asking for cuts as steep as... price cut chinese suppliers walmart demands continues https://brandequity.economictimes.indiatimes.com/news/research/advertising/louis-vuitton-ropes-in-jaden-smith-as-its-new-face/50450931 Louis Vuitton ropes in Jaden Smith as its new face, ETBrandEquity Smith will be featured in the latest upcoming brand campaign louis vuitton jaden smith new face ropes https://brandequity.economictimes.indiatimes.com/news/digital/eus-breton-urges-big-tech-to-use-new-online-content-rules-to-restore-trust/103007936 EU's Breton urges Big Tech to use new online content rules to restore trust, ETBrandEquity Breton: The rules known as the Digital Services Act (DSA) require the companies to perform risk management, conduct external and independent auditing, share... https://brandequity.economictimes.indiatimes.com/news/marketing/my11circle-comes-on-board-as-title-sponsor-of-lpl/79258703 My11Circle comes on board as title sponsor of LPL, ETBrandEquity With this new association, the T20 tournament will now be called My11Circle Lanka Premier League... on board title sponsor comes lpl etbrandequity https://brandequity.economictimes.indiatimes.com/news/media/amazon-to-shut-down-wondery-podcast-studio-reorganise-audio-business/123110524 Amazon to shut down Wondery podcast studio, reorganise audio business, ETBrandEquity Amazon is shutting down its Wondery podcast studio. The audio service's operations will be reorganized. About 110 employees will lose their jobs. Wondery CEO... to shut down podcast studio amazon wondery https://brandequity.economictimes.indiatimes.com/news/business-of-brands/kiranas-alive-but-not-quicking/114568547 Diwali Sales: Kiranas alive but not 'quicking', ETBrandEquity Diwali Sales: While FMCG companies say they are splitting assortments by pack sizes, consumer preference and pricing to balance interests of kiranas, quick... but not diwali sales alive etbrandequity https://brandequity.economictimes.indiatimes.com/news/digital/sword-of-double-taxation-hangs-on-big-tech-firms/85199396 Sword of double taxation hangs on Big Tech firms, ETBrandEquity Google, Facebook, Amazon, Apple and Twitter are among the multinational companies that could see their advertising and content revenue being taxed... double taxation big tech sword hangs firms https://brandequity.economictimes.indiatimes.com/news/marketing/possible-signs-sania-mirza-as-brand-ambassador/81462329 Possible signs Sania Mirza as brand ambassador, ETBrandEquity Mirza has unveiled - The breakfast kit and the Snacks kit that is available on Possible... sania mirza brand ambassador possible signs etbrandequity https://brandequity.economictimes.indiatimes.com/news/the-people-report/jubilant-foodworks-appoints-suman-hegde-as-evp-and-cfo/106143648 Jubilant FoodWorks appoints Suman Hegde as EVP and CFO, ETBrandEquity jubilant foodworks appoints suman hegde evp https://brandequity.economictimes.indiatimes.com/news/business-of-brands/uk-fashion-group-asos-confident-on-growth-amid-tariff-uncertainty/120580092 UK fashion group ASOS confident on growth amid tariff uncertainty, ETBrandEquity UK Fashion: ASOS reported half-year earnings exceeding expectations and projected further growth in 2025, showcasing the effectiveness of its turnaround... fashion group tariff uncertainty uk asos confident https://brandequity.economictimes.indiatimes.com/news/marketing/south-actor-ram-charan-becomes-the-new-brand-ambassador-of-disneyhotstar/86314763 South actor Ram Charan becomes the new brand ambassador of Disney+Hotstar, ETBrandEquity Ram Charan: This is one of the biggest deals in recent times between a brand and a celebrity for the endorsement of products... the new brand https://brandequity.economictimes.indiatimes.com/news/business-of-brands/india-to-not-tailor-policy-for-tesla/108398062 India to not tailor policy for Tesla, ETBrandEquity Tesla: In an interview with PTI, Goyal said the government recognises the need for a vibrant EV ecosystem as greater use of battery-run vehicles will cut... for tesla india tailor policy etbrandequity https://brandequity.economictimes.indiatimes.com/news/marketing/booming-stout-market-the-rise-of-guinness-and-craft-beers/126852870 Booming Stout Market: The Rise of Guinness and Craft Beers, ETBrandEquity Alcohol Consumption: Explore the resurgence of stout beer driven by Guinness popularity and the rise of craft breweries, leading to significant growth in sales... the rise of craft beers booming stout market https://brandequity.economictimes.indiatimes.com/news/business-of-brands/fast-food-slowdown-catches-up-with-mcdonalds-india-franchisee/104751835 Westlife: Fast-food slowdown catches up with McDonald's India franchisee, ETBrandEquity Westlife: Prices of essentials in India have shot up in recent months, prompting companies like Coca-Cola to roll out smaller packs and restaurants to launch... fast food