https://arstechnica.com/information-technology/2026/02/openai-is-hoppin-mad-about-anthropics-new-super-bowl-tv-ads/
Feb 5, 2026 - Sam Altman calls AI competitor
super bowlopenaimadanthropicnew
https://www.marketingdive.com/news/chipotle-pokes-fun-at-ai-super-bowl-ads-to-spotlight-real-ingredients/811409/
After another brand's AI-generated Super Bowl spot airs, the restaurant chain will post a video on Instagram Reels to dole out free entree codes.
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https://now.fordham.edu/arts-and-culture/nostalgia-celebs-and-ai-what-the-super-bowl-ads-say-about-our-cultural-moment/
Feb 9, 2026 - This year’s Super Bowl commercials reflected several trends in marketing, according to Timothy Malefyt, professor of marketing at Fordham’s Gabelli School of...
super bowl adsnostalgiacelebsaisay
https://www.adweek.com/media/exclusive-these-super-bowl-ads-won-with-ai-but-not-social-media/?itm_source=homepage&itm_medium=super-bowl-commercials-center&itm_campaign=5
Feb 10, 2026 - Post‑game analysis by Emberos shows Super Bowl ads resonated differently with AI platforms than human audiences, highlighting a new metric for advertising...
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https://theintercept.com/2026/02/13/super-bowl-ad-capitalism-honesty/
Feb 14, 2026 - Ad makers will never say the quiet part loud, but they increasingly know that we’re unhappy and looking for solutions.
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https://www.peta.org/features/peta-banned-super-bowl-commercials-ads-nsfw/
Feb 5, 2026 - Check out these clever, sexy, shocking, and downright provocative PETA ads to see what your TV has been keeping from you all these years!
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https://www.marketingdive.com/news/marketers-weigh-in-on-super-bowl-60-ads-from-the-weird-to-the-audacious/811869/
Marketing Dive readers and adland experts assess five of the most talked about big game ads.
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https://www.squarespace.com/press-coverage/2025/2/5/the-25-best-super-bowl-ads-of-the-past-25-years
Jun 3, 2025
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https://thenextweb.com/news/anthropic-spent-millions-on-super-bowl-ads-to-roast-openai
Feb 7, 2026 - Anthropic’s Super Bowl ad war with OpenAI turns AI monetization into a spectacle, revealing how ethical posturing has eclipsed real debate on ads.
super bowl adsanthropicspentmillionsroast
https://www.edo.com/feature/super-bowl-2026?utm_campaign=SuperBowl-BS-SBLX2026&utm_source=Adweek&utm_medium=BMvertical
Watch the top 2026 Super Bowl commercials with EDO's Super Bowl Ad Ranker! See which brands engaged audiences the most by category, quarter, and more.
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