https://theweek.com/articles/487430/5-dontmiss-super-bowl-ads
5 don't-miss Super Bowl ads | The Week
Jan 8, 2015 - What to look for in the commercial breaks during this Sunday's NFL championship game
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https://www.kqed.org/arts/11298627/companies-release-super-bowl-ads-to-maximize-exposure
Companies Release Super Bowl Ads to Maximize Exposure | KQED
With Super Bowl Sunday less than a week away, a flurry of advertisers including Budweiser and LG Electronics have already released their game-day ads in the...
super bowl adscompaniesreleasemaximizeexposure
https://mccormickmd.substack.com/p/medical-scrutiny-of-super-bowl-ads?open=false
MeDICAL SCRUTiNY of Super Bowl Ads and the Halftime Show
Wellness, Big Pharma, and Bad Bunny.
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https://www.foxbusiness.com/lifestyle/super-bowl-ads-2021-comfort-connect
Super Bowl ads aim to comfort and connect | Fox Business
After a year of pandemic fear and isolation, a tumultuous election capped by a riot at the Capitol, and periodic uncertainty as to whether there would even BE...
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https://global.chinadaily.com.cn/a/201802/05/WS5a77ffa5a3106e7dcc13ad6c.html
Super Bowl ads avoid politics, shock value - Chinadaily.com.cn
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https://www.cbsnews.com/media/when-super-bowl-ads-go-bad/
When Super Bowl ads go bad
Advertisers can score big with popular TV spots, but losers risk seeing their brands take a hit
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https://geotripper.blogspot.com/2010/02/super-bowl-ads-critical-analysis-almost.html
Geotripper: Super Bowl Ads: A Critical Analysis (almost liveblogging)
Non geo-content warning! I'm watching my first football game of the year, and can't wait for the rest of the season. I guess I'm not conform...
super bowl adscritical analysisgeotripperalmostliveblogging
https://news.northeastern.edu/2017/02/03/do-super-bowl-ads-pay-off/
Do Super Bowl ads pay off? - Northeastern Global News
Apr 23, 2020 - The average cost of a 30-second Super Bowl ad reached $5 million this year, up from $2.4 million in 2007. With the big game just two days away, we asked...
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https://www.psu.edu/news/research/story/super-bowl-ads-should-follow-formula-behrend-professor-says
Super Bowl ads should follow this formula, Behrend professor says | Penn State University
The real drama at the Super Bowl often comes during the commercials, says Arpan Yagnik, an assistant professor of advertising at Penn State Behrend. This year,...
super bowl ads
https://news.gallup.com/businessjournal/181358/super-bowl-ads-don-brand.aspx
Super Bowl Ads Don't Make a Brand
Oct 16, 2024 - Companies that pay big bucks to advertise during the game tend to overlook the most crucial factor behind their brand's success.
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https://www.jalopnik.com/hyundai-chrysler-spend-the-most-on-super-bowl-ads-amon-1509956584/
Hyundai, Chrysler Spend The Most On Super Bowl Ads Among Automakers
Jan 28, 2014 - Three of the five biggest buyers for Super Bowl ads in the last five games are beverage companies. It's expected. But between Pepsi and Coke are Hyundai and...
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https://www.bain.com/pt-br/insights/super-bowl-ads-grab-gridiron-engagement-snap-chart/
Super Bowl Ads Grab Gridiron Engagement | Bain & Company
Feb 21, 2020 - Compared with the regular season, viewer engagement is higher for the big game, and even higher for the ads.
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https://94hjy.iheart.com/featured/paul-and-al/content/2023-02-13-super-bowl-ads-put-spotlight-on-several-longtime-rock-stars/
Super Bowl Ads Put Spotlight On Several Longtime Rock Stars | 94HJY | Paul and Al
For Super Bowl ads it was the Year of the Rock Stars!!!
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https://raisinbread.beehiiv.com/p/super-bowl-ads-ai-twist
Super Bowl ads with an AI twist
Plus: Ad giants bet on AI
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https://msb.georgetown.edu/news-story/trending-super-bowl-oscars-ads/
#Trending: Super Bowl and Oscars Ads | McDonough School of Business | Georgetown University
Jan 31, 2019 - How have Super Bowl and Oscars advertisements affected post-Sunday night engagement on social media and in sales? Georgetown McDonough professors examine how...
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https://www.benzinga.com/general/entertainment/24/02/37009252/super-bowl-goes-glam-picks-taylor-swift-ai-over-politics-for-this-years-ads
Super Bowl Goes Glam, Picks Taylor Swift, AI Over Politics For This Year's Ads - Benzinga
Feb 8, 2024 - This shift is a response to the potential divisiveness of political messaging when marketing products to a wide consumer base.
https://washfm.iheart.com/featured/jenni-chase/content/2017-02-01-sneak-peek-of-some-of-this-years-super-bowl-ads/
Sneak peek of some of this year's Super Bowl ads | 97.1 WASH-FM | Jenni Chase
Check out some of the commercials airing during the Big Game. Racy language, but the John Malkovich one made me LOL!
https://sargespeaksout.blogspot.com/2015/01/snicker-saturdaysuper-bowl-ads.html?showComment=1422099107275
Sarge Speaks Out: Snicker Saturday...Super Bowl Ads
Hey Everyone! Wow, it's almost time for the big Superbowl football game! Now, since the Steelers are outa the running, I'm not re...
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https://www.socialmediatoday.com/news/Twitter-Shares-the-Best-Performing-Super-Bowl-Ads/642646/
Twitter Outlines the Best Performing Super Bowl Ads, Based on Tweet Activity | Social Media Today
The Super Bowl was a big winner for Twitter.
https://rideai.substack.com/p/tesla-must-buy-super-bowl-ads?open=false
Tesla Must Buy Super Bowl Ads
FSD 14 needs a traditional marketing approach
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https://whoradio.iheart.com/featured/jeff-angelo-on-the-radio/content/2025-02-10-92-the-who-morning-show-with-j-do-creepy-super-bowl-ads-really-work/
Do Creepy Super Bowl Ads Really Work | NEWSRADIO 1040 WHO | The WHO Morning News with Jeff Angelo
Jeff discusses the Super Bowl ads with experts and listeners and wonders: do creepy ads really work?
https://collectingmythoughts.blogspot.com/2017/02/the-super-bowl-ads.html
Collecting My Thoughts: The Super Bowl ads
I watched only the overtime of Super Bowl LI, and thought it was pretty exciting when I caught up on what had happened 2nd half. On Monday ...
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https://www.psu.edu/news/academics/story/super-bowl-ads-can-make-or-break-your-brand-behrend-professor-says
Super Bowl ads can 'make or break your brand,' Behrend professor says | Penn State University
The Super Bowl is the Everest of ad buys. So why are there always spots for avocados? Arpan Yagnik, assistant professor of advertising at Penn State Behrend,...
https://www.entrepreneur.com/growing-a-business/after-a-decade-of-headline-grabbing-ads-godaddy-is/254146
After a Decade of Headline-Grabbing Ads, GoDaddy Is Quitting the Super Bowl
Sep 4, 2025 - 'We don't need to grow brand awareness domestically any more,' according to the company's CMO.
https://www.livemint.com/ai/artificial-intelligence/claude-users-spike-11-after-super-bowl-as-anthropic-mocks-openais-move-to-bring-ads-to-chatgpt-11771491893809.html
Claude users spike 11% after Super Bowl as Anthropic mocks OpenAI's move to bring ads to ChatGPT |...
Feb 19, 2026 - Anthropic's ad campaign during Super Bowl LX delivered the biggest user boost of any AI company advertising during the game. Reportedly, daily active users of...