https://www.socialmediatoday.com/news/social-video-trends-2025/
Page not found | Social Media Today
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https://www.socialmediatoday.com/news/the-state-of-video-marketing-in-2018-infographic/518339/
The State of Video Marketing in 2018 [Infographic] | Social Media Today
Video content has become a key consideration for all marketers, with video driving significantly better response than other formats. Check out these video...
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https://www.socialmediatoday.com/news/tiktoks-us-joint-venture-gains-security-infrastructure-certification/817903/newsletter@ittnewsletter.com
Page not found | Social Media Today
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https://www.socialmediatoday.com/news/tiktok-is-building-a-second-12b-data-center-in-finland/817029/
TikTok is building a second $1.2B data center in Finland | Social Media Today
The development is part of Project Clover, an initiative designed to store EU user data outside of the company’s home base in China in compliance with EU...
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https://www.socialmediatoday.com/news/meta-will-let-parents-see-their-teens-ai-queries/818377/newsletter@ittnewsletter.com
Page not found | Social Media Today
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https://www.socialmediatoday.com/brand-resources/
Brand Resources | Social Media Today
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https://www.socialmediatoday.com/news/meta-updates-marketing-api-to-align-with-latest-ad-shifts/812648/
Meta Updates Marketing API To Align With Latest Ad Shifts | Social Media Today
The changes will ensure that third-party ad management tools are aligned with Meta's metric focus.
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https://www.socialmediatoday.com/news/threads-will-add-broadcast-channels-style-feature-called-live-chats/817904/
Threads will add Broadcast Channels-style feature called live chats | Social Media Today
Threads Chief Connor Hayes announced the update at Coachella and said it would be available in the app over the next few weeks.
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Social Media Today | Social media insights, best practices, and advice from the best thinkers in digital marketing.
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https://www.socialmediatoday.com/news/linkedin-shares-tips-on-using-articles-to-enhance-engagement/816162/
LinkedIn shares tips on using articles to enhance engagement | Social Media Today
The company noted that long-form posts help maximize reach, and that posts on its app are a leading reference source for AI chatbots.
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https://www.socialmediatoday.com/news/x-formerly-twitter-adds-new-cashtag-format-market-analysis/817766/
X launches new Cashtags format on iOS in the US and Canada | Social Media Today
The feature gives users embedded market information with real-time prices and is another step toward creating a fully functional banking experience in the app.
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https://www.socialmediatoday.com/news/meta-commits-600-billion-us-ai-infrastructure-spending/805085/
Meta Commits To Spending $600B on US Projects by 2028 | Social Media Today
Meta's hoping to reduce regulatory pressure by highlighting its U.S. spending commitments.
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https://www.socialmediatoday.com/news/10-linkedin-hacks-or-things-you-didnt-know/523726/
10 LinkedIn Hacks or Things You Didn't Know | Social Media Today
LinkedIn expert Melonie Dodaro shares some key LinkedIn tips and tricks you may not be aware of in this post.
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https://www.socialmediatoday.com/news/linkedin-adds-video-captions-and-new-content-sharing-tools/528114/
LinkedIn Adds Video Captions and New Content Sharing Tools | Social Media Today
LinkedIn has added some new content sharing tools and options to help maximize your opportunities.
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https://www.socialmediatoday.com/news/social-media-usage-can-impact-kids-reading-skills/818147/newsletter@ittnewsletter.com
Page not found | Social Media Today
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https://www.socialmediatoday.com/news/meta-switches-to-comscore-markets-data-for-auto-ads/814886/
Meta switches to Comscore Markets data for auto ads | Social Media Today
The change will provide more insight into local audiences and relative reach.
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https://www.socialmediatoday.com/news/snapchat-adds-new-tools-to-help-brands-tap-into-indias-cricket-season/814257/
Snapchat adds new tools to help brands tap into India’s cricket season | Social Media Today
The expanded suite of ad features includes a live sports API and official team content as the app looks to connect with its growing user base in the region.
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https://www.socialmediatoday.com/news/judge-sides-with-plaintiffs-in-case-against-online-ice-trackers/817905/
Judge sides with plaintiffs in case against online ICE trackers | Social Media Today
A Facebook group and an app that used publicly available information to highlight immigration agent activity have been granted a preliminary injunction, per...
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https://www.socialmediatoday.com/news/linkedins-latest-promotional-campaign-targets-marketing-professionals/815491/
LinkedIn’s latest promotional campaign targets marketing professionals | Social Media Today
The company’s newest creative rollout addresses vanity metrics over real business impact by telling users to “cut the bullspend.”
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https://www.socialmediatoday.com/news/youtube-adds-more-protections-for-teen-users/809664/
YouTube Adds More Protections for Teen Users | Social Media Today
YouTube is looking to give parents more control and assurance.
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https://www.socialmediatoday.com/news/instagram-linkedin-and-threads-engagement-declined-in-2025/814141/
Instagram, LinkedIn and Threads engagement declined in 2025 | Social Media Today
Facebook, Pinterest and TikTok rates increased slightly, while X post engagement grew significantly, according to a report from Buffer.
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https://www.socialmediatoday.com/news/tiktok-confirms-joint-venture-to-comply-with-us-law/810318/
TikTok Confirms Joint Venture To Comply With US Law | Social Media Today
After years of back and forth, TikTok will remain available to U.S. users, with parent ByteDance holding onto a nearly 20% stake in the app.
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https://www.socialmediatoday.com/news/x-formerly-twitter-adds-comment-downvotes-train-algorithm-tanking/815272/
X adds comment downvotes to improve algorithmic ranking | Social Media Today
The downvotes, which will only be available on post replies, will help X train its ranking algorithms.
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https://www.socialmediatoday.com/news/linkedin-ceo-transitions-to-new-role-focused-on-ai-development/818272/
LinkedIn CEO transitions to new role focused on AI development | Social Media Today
Ryan Roslansky will take on a position within parent company Microsoft, and LinkedIn Chief Operating Officer Daniel Shapero will succeed him.
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https://www.socialmediatoday.com/news/snapchat-launches-loyalty-badges-for-snap-map-locations/818274/newsletter@ittnewsletter.com
Page not found | Social Media Today
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https://www.socialmediatoday.com/news/tiktok-introduces-full-song-apple-music-streams-to-app/814503/
TikTok introduces full-song Apple Music streams to app | Social Media Today
Users can save played tracks to Your Music and add them directly to playlists.
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https://www.socialmediatoday.com/news/the-most-followed-gen-z-users-on-instagram-infographic/761069/
The Most Followed Gen Z Celebrities on Instagram [Infographic] | Social Media Today
With huge followings, celebrities hold significant sway over in-app trends.
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https://www.socialmediatoday.com/news/instagram-allows-users-to-rearrange-carousel-posts/815490/
Instagram allows users to rearrange carousel posts | Social Media Today
The much-requested feature will let creators edit the order of their images and videos after publishing.
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https://www.socialmediatoday.com/news/grok-faced-potential-removal-from-the-app-store/817636/
Grok faced potential removal from the App Store | Social Media Today
A new report from NBC said Apple privately threatened to take the artificial intelligence app off its platform in January due to deepfake nudification concerns.
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https://www.socialmediatoday.com/news/x-formerly-twitter-loses-legal-action-against-wfa-over-alleged-ad-boycott/815923/
X loses lawsuit alleging advertisers’ boycott was politically motivated | Social Media Today
A judge in Texas dismissed the case and ruled that the app failed to prove its case against the World Federation of Advertisers.
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https://www.socialmediatoday.com/news/meta-adds-more-measures-to-ensure-original-creators-get-credit/814764/
Meta adds more measures to ensure original creators get credit | Social Media Today
It's the latest step in Meta's efforts to develop strong relationships with original content creators, including by providing more recognition and opportunity.
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https://www.socialmediatoday.com/news/4-new-engagement-options-for-youtube-creators/817377/
4 new engagement options for YouTube creators | Social Media Today
The platform announced updated gift access, ad-free windows and the ability to customize streams for multiple screens.
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https://www.socialmediatoday.com/news/metas-oversight-board-warns-against-expanded-rollout-of-community-notes/815919/
Meta’s Oversight Board warns against expanded rollout of community notes | Social Media Today
The board said a crowd-sourced approach, which replaced the company’s third-party fact checking in the U.S., may not be safe in other regions.
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Larry Kim | Social Media Today
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https://www.socialmediatoday.com/news/snapchat-retires-separate-bitmoji-app/815018/
Snapchat retires separate Bitmoji app | Social Media Today
Bitmoji characters will remain an element of Snapchat.
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https://www.socialmediatoday.com/news/report-claims-meta-earning-billions-scam-ads/804915/
Internal Documents Indicate That Meta Is Earning Billions from Scam Ads | Social Media Today
Meta could face big fines for allowing scam ads to run in its apps.
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https://www.socialmediatoday.com/news/x-formerly-twitter-shares-data-key-discussion-topics-among-women/814262/
X shares data on women’s usage trends | Social Media Today
In honor of International Women’s Day, the company shared the topics women were most engaged in, including an evolving interest in women’s sports.
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https://www.socialmediatoday.com/news/most-eu-residents-dont-trust-firms-in-the-us-or-china-with-their-data/817267/
Most EU residents don’t trust firms in the US or China with their data | Social Media Today
A new survey from Politico found that the vast majority of EU web users trust tech companies in their home region significantly more.
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https://www.socialmediatoday.com/news/snapchat-to-host-ar-exhibition-at-sxsw-with-jonathan-yeo/814637/
Snapchat to host AR exhibition at SXSW with Jonathan Yeo | Social Media Today
The app partnered with the portrait artist to showcase the potential for interactive creation and give visitors a chance to test Snap’s coming AR glasses.
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https://www.socialmediatoday.com/news/threads-updates-reply-format-and-web-ui/817775/
Threads updates reply format and web UI | Social Media Today
The platform will now feature indented responses below posts, as well as a web version that more closely aligns with the app experience.
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Dhariana Lozano | Social Media Today
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https://www.socialmediatoday.com/news/tiktok-shop-order-fulfillment-logistics-options-us-infographic/759567/
TikTok Outlines Order Fulfillment Options for Shop [Infographic] | Social Media Today
TikTok shopping has expanded into over 750 product categories.
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https://www.socialmediatoday.com/news/pinterest-shares-q5-marketing-and-trend-tips/806616/
Pinterest Shares Post-Holidays Marketing and Trend Tips | Social Media Today
Pinterest says it sees a big rise in activity post Christmas.
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Bob Carver | Social Media Today
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https://www.socialmediatoday.com/news/going-win-ar-wearables-race/728375/
Who’s Going To Win the AR Wearables Race? | Social Media Today
A look at the next wave of AR glasses and which will win out with consumers.
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https://www.socialmediatoday.com/news/instagram-brings-simplified-ai-video-to-edits/818505/
Instagram brings simplified AI video to Edits | Social Media Today
A new in-stream option will allow users to generate artificial intelligence clips from text prompts, pictures or user videos and add them to posts.
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https://www.socialmediatoday.com/selfservice/event-listings/manage
Manage Event Promotions | Social Media Today
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https://www.socialmediatoday.com/news/best-practices-for-linkedin-thought-leader-ads-infographic/808811/
Best Practices for LinkedIn Thought Leader Ads [Infographic] | Social Media Today
Some key pointers on how to create effective LinkedIn Thought Leader campaigns.
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https://www.socialmediatoday.com/news/metas-cutting-10-of-staff-in-its-reality-labs-division/809429/
Meta Plans 10% Cuts To Staff in Its Reality Labs Division | Social Media Today
The cuts look set to impact the development of the metaverse.
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https://www.socialmediatoday.com/news/youtubes-ceo-outlines-key-areas-of-focus-for-2026/810159/
YouTube’s CEO Outlines Key Areas of Focus for 2026 | Social Media Today
AI, CTV and creators are high on the agenda for YouTube CEO Neal Mohan.
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https://www.socialmediatoday.com/news/concerns-with-third-party-partner-could-derail-linkedins-verification-push/813575/
Concerns with third-party partner could derail LinkedIn’s verification push | Social Media Today
The company has continued to add more identification checks and balances, but questions remain regarding its verification partner Persona.
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https://www.socialmediatoday.com/news/edits-gets-ig-links-weekly-ideas-and-new-video-effects-features/809644/
Edits Gets IG Links, Weekly Ideas and New Video Effects Features | Social Media Today
The latest round of updates for IG’s separate video editing app.
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https://www.socialmediatoday.com/news/social-media-marketing-messaging-strategy-tips/704552/
3 Steps for Establishing a Core Marketing Message | Social Media Today
The key to maximizing a social media marketing strategy is to ground the approach in purpose.
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Human speech and presence help drive Reels engagement | Social Media Today
Videos that include a person talking or that feature a highly visible person in the first three seconds have better retention, according to new data from...
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AJ Ghergich | Social Media Today
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https://www.socialmediatoday.com/news/pinterest-shares-tips-on-how-to-utilize-its-ai-powered-ad-options/815269/
Pinterest shares tips on how to utilize its AI-powered ad options | Social Media Today
The platform says that advertisers are seeing significantly improved results when they use its AI targeting tools.
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Snapchat News | Social Media Today
The latest Snapchat news and updates for social media professionals
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https://www.socialmediatoday.com/news/linkedin-shares-insights-into-evolving-professional-ai-usage/812120/
LinkedIn Shares Insights Into Evolving Professional AI Usage | Social Media Today
The data shows that more businesses are using AI, but performance results are mixed.
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https://www.socialmediatoday.com/news/tiktok-publishes-first-transparency-report-on-eu-hate-speech-removal/817269/
TikTok publishes first transparency report on EU hate speech removal | Social Media Today
The publication is part of the platform’s compliance work with the EU Digital Services Act under the EU Code of Conduct on Countering Illegal Hate Speech...
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https://www.socialmediatoday.com/news/tiktok-us-users-impacted-by-another-problem-at-oracle/813856/
TikTok US users impacted by another problem at Oracle | Social Media Today
Issues at a local data center in Ashburn, Virginia, led to more timeouts, errors and latency issues — and user speculation about government interference.
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https://www.socialmediatoday.com/news/instagram-expands-your-algorithm-tool-to-explore/817772/
Instagram expands Your Algorithm tool to Explore | Social Media Today
The feature will now be available to all English-language users and will allow them greater capacity to control what the algorithm shows them.
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https://www.socialmediatoday.com/news/openai-asks-chatgpt-advertisers-for-20k-in-committments/811062/
OpenAI Asks ChatGPT Advertisers for $200K in Commitments | Social Media Today
A new player is coming to the digital marketing space.
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https://www.socialmediatoday.com/news/tiktok-and-acrcloud-partner-on-derivative-works-detection-system/816662/
TikTok and ACRCloud partner on Derivative Works Detection system | Social Media Today
The enhanced protections will help musicians who use the app’s SoundOn service identify misused audio tracks and combat copyright violations.
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https://www.socialmediatoday.com/news/youtube-tests-video-highlights-preview-feature/815380/
YouTube tests video highlights preview feature | Social Media Today
The new system could replace thumbnails and provide viewers with more context before they click on recommended clips.
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https://www.socialmediatoday.com/news/tiktok-for-business-introduces-campaign-to-drive-in-app-shopping/815918/
TikTok for Business introduces campaign to drive in-app shopping | Social Media Today
The platform is looking to connect creators and brands with its expanding community of users who turn to the app for discovery and purchasing.
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https://www.socialmediatoday.com/news/snapchat-faces-growth-challenges-ahead-of-ar-specs-launch/811434/
Snapchat Faces Growth Challenges Ahead of AR Specs Launch | Social Media Today
Snapchat's daily active user count shrunk in Q4.
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https://www.socialmediatoday.com/news/twitter-shares-planning-guide-for-your-2021-tweet-strategy/593448/
Twitter Shares Planning Guide for Your 2021 Tweet Strategy | Social Media Today
Twitter has published a new planning guide to help map out your tweet strategy for 2021.
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https://www.socialmediatoday.com/news/snapchat-expands-creator-subscriptions-to-all-eligible-users/816424/
Snapchat expands Creator Subscriptions to all eligible users | Social Media Today
The program launched in February for Snap Stars and offers exclusive ways to monetize content, such as subscriber-only Stories.
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Nathan Mendenhall | Social Media Today
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https://www.socialmediatoday.com/news/what-is-human-first-marketing-infographic/810441/
What Is Human-First Marketing? [Infographic] | Social Media Today
Some key advice to keep in mind in your planning.
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https://www.socialmediatoday.com/news/snap-partners-with-qualcomm-on-specs-hardware/817270/
Snap partners with Qualcomm on Specs hardware | Social Media Today
The AR development arm of Snapchat’s parent company announced a multi-year strategic deal to power its upcoming wearables products.
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https://www.socialmediatoday.com/news/meta-removes-ads-that-encourage-litigation-against-the-company/817152/
Meta removes ads that encourage litigation against the company | Social Media Today
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https://www.socialmediatoday.com/topic/twitter/?page=2
X (Twitter) News | Social Media Today
The latest X and Twitter news and updates for social media professionals
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https://www.socialmediatoday.com/news/x-formerly-twitter-conducting-bot-purge-removal/817160/
X eliminates thousands of accounts in new bot purge | Social Media Today
Head of Product Nikita Bier said on the app that the company was “identifying and suspending 208 bots per minute.”
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https://www.socialmediatoday.com/news/snapchat-rolls-out-new-ad-options-to-help-brands-increase-their-in-app-pres/815623/
Snapchat rolls out new ad options to help brands increase their in-app presence | Social Media Today
The app introduced Total Snap Takeovers and is developing a Snap-specific promotional option in an effort to win more marketing dollars.
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https://www.socialmediatoday.com/topic/content-marketing/?page=2
Content Marketing | Social Media Today
The latest content marketing news and insights for social media professionals
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https://www.socialmediatoday.com/news/tiktok-publishes-latest-eu-usage-enforcement-data/813446/
TikTok publishes latest EU usage, enforcement data | Social Media Today
The update provided insight into how the app dealt with information requests and moderation rules in the second half of 2025.
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https://www.socialmediatoday.com/news/pinterest-publishes-inaugural-parenting-trend-report/813030/
Pinterest publishes inaugural Parenting Trend Report | Social Media Today
The research highlighted seven key trends and showcased how parents are using Pins to plan vacations and create at-home activities.
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https://www.socialmediatoday.com/news/linkedin-adds-new-ways-for-brands-to-tap-into-creator-partnerships/815152/
LinkedIn adds new ways for brands to tap into creator partnerships | Social Media Today
LinkedIn is expanding opportunities for advertisers to align promotions with creator content as more B2B marketers work with influencers.
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https://www.socialmediatoday.com/news/snapchat-trolls-meta-with-spotlight-name-change-prank/816418/
Snapchat trolls Meta with Spotlight name change prank | Social Media Today
While calling its short-form videos “Reals” was an April Fool’s Day joke, the animosity between the two companies is not.
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https://www.socialmediatoday.com/news/tiktoks-top-q5-campaign-tips-infographic/806823/
TikTok’s Top Post-Holidays Campaign Tips [Infographic] | Social Media Today
Some handy pointers for your end-of-year push.
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Elon Musk pressures potential SpaceX investors to advertise on X | Social Media Today
Musk told banks, law firms and other advisors they need to buy subscriptions to AI chatbot Grok before the June initial public offering, per the New York Times.
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https://www.socialmediatoday.com/news/pinterest-shares-rising-trends-in-new-report/815019/
Pinterest shares rising trends in new report | Social Media Today
The trends are based on search activity in the app.
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Research Shows X Amplifies Conservative Political Views | Social Media Today
A new study published in Nature found that exposure to the platform’s algorithm had long-term effects on users’ political attitudes.
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https://www.socialmediatoday.com/press-release/20251105-cracking-the-code-of-tiktok-virality-1/
Cracking the Code of TikTok Virality | Social Media Today
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https://www.socialmediatoday.com/news/instagram-rolls-out-shots-image-sharing-option-to-more-regions/760074/
Instagram Rolls Out Image Sharing Option to More Users | Social Media Today
Shots is a “no-edit, no-filter” image-sharing option designed to prompt spontaneous interaction in the app.
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https://www.socialmediatoday.com/news/reddit-publishes-2026-marketing-event-listing/758820/
Reddit Publishes 2026 Key Moments Listing [Infographic] | Social Media Today
Yes, it's time to start planning, or at least thinking about planning, for next year.
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https://www.socialmediatoday.com/topic/tiktok/?page=2
TikTok News | Social Media Today
The latest TikTok news and updates for social media professionals
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https://www.socialmediatoday.com/news/meta-plans-large-scale-job-cuts-beginning-in-may-says-reuters/818022/
Meta plans large-scale job cuts beginning in May, says Reuters | Social Media Today
The company is reportedly looking to reduce its global workforce by about 10%, or approximately 8,000 people, as it increases its reliance on artificial...
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Chantal Tode | Social Media Today
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https://www.socialmediatoday.com/news/meta-accounts-center-now-includes-more-apps-and-devices/818375/
Meta Accounts Center now includes more apps and devices | Social Media Today
An updated login location allows users to access Threads, Meta AI, glasses and Quest headsets, as well as managed teen accounts.
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https://www.socialmediatoday.com/press-release/?page=2
Press Releases | Social Media Today
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