https://affisemmp.com/blog/optimizing-user-acquisition-with-mobile-attribution-data
Oct 15, 2025 - Leverage mobile attribution data for user acquisition. Make informed decisions and optimize campaigns for higher ROI.
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https://www.appsflyer.com/blog/tips-strategy/scale-ua-campaigns-app-growth/
Creating great campaigns in your home market is tough but it’s even harder to plan, deliver and scale campaigns abroad. Learn how this is done.
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https://verve.com/blog/user-acquisition-from-a-mobile-transparent-dsp-perspective/
Jan 13, 2025 - The keys to successful mobile user acquisition are changing. It's time to embrace transparency, privacy, and contextual targeting.
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https://liftoff.ai/mobile-heroes/blog/imvu-uses-machine-learning-scale-mobile-user-acquisition/
Jan 3, 2024 - If you are still manually optimizing campaigns the same way it was done half a decade ago, you may be a quickly disappearing breed in the mobile user...
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https://liftoff.ai/blog/how-to-harness-user-generated-content-for-effective-user-acquisition/
Jan 16, 2025 - Learn how to make the most of UGC-style mobile ads, with insight on every step of the process, from pre-production to finding your audience and testing.
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https://liftoff.ai/mobile-heroes/blog/how-to-improve-user-acquisition-with-an-in-app-events-map/
Jan 3, 2024 - Kate Varadinova is the Head of Mobile Media Buying at IQ Option. She began her career in mobile user acquisition as a Junior Marketing Manager at IQ Option and...
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https://liftoff.ai/blog/sports-betting-user-acquisition-spike-engagement/
Sep 2, 2025 - New strategies to improve sports betting retention rates, increase engagement during and after the season, and drive user acquisition and ROI.
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https://www.performcb.com/work-with-us/agencies/
Oct 31, 2024 - Managing your client's user acquisition? You need the only AI-powered solution that scales new customers alongside existing partnerships.
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https://www.appsflyer.com/solutions/user-acquisition-roas/
Drive conversions up and ad costs down with campaigns that work. Get data-driven insights on campaign performance for improved results.
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https://liftoff.ai/mobile-heroes/blog/how-to-diversify-your-user-acquisition-strategy-to-scale-a-7-digit-budget/
Mar 13, 2024 - Agustin Ochoa is Senior Performance Manager at Winclap. His beginnings in digital marketing started at IMS Internet Media Services, where he worked on the...
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https://revx.io/reach-the-podium-with-user-acquisition-and-retargeting-campaigns-this-olympic-season/
Jan 6, 2025 - Reach the Podium with User Acquisition and Retargeting Campaigns this Olympic Season
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https://www.yobee.it/servizi/performance-marketing/app-user-acquisition/
Stai lanciando un'app? Ottieni un flusso costante di utenti di qualità con la nostra strategia di app user acquisition.
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https://liftoff.ai/resources/podcast/stash-manage-performance-across-channels-super-charge-mobile-app-user-acquisition/
May 12, 2020 - Liftoff is the leading mobile app optimization marketing and retargeting platform for running true CPA optimized mobile app install campaigns to get new,...
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https://liftoff.ai/mobile-heroes/blog/beyond-app-install-ads-3-complementary-user-acquisition-channels/
Jan 3, 2024 - App install campaigns are one of the most effective ways to drive new users to a mobile service, but they’re far from being the only effective method. At...
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https://www.appsflyer.com/blog/topic/user-acquisition/
Uncover everything you need to know about user acquisition with our collection of original articles, videos, podcasts, and use cases.
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https://www.appier.com/en/use-case-page-acquisition
Explore our cross-channel, AI-powered acquisition solution designed to help you discover the optimal time and place for reaching out to potential users.
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https://liftoff.ai/mobile-heroes/blog/looking-new-user-acquisition-channel-test-try-quora/
Jan 3, 2024 - Guest Blog: Colette Nataf is the CEO and Co-Founder at Lightning AI. Previously, Colette was a User Acquisition Manager at MileIQ. After the company was...
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https://www.omg.org/communities/model-based-acquisition-user-community.htm
A Model-Based Acquisition User Group Community is a community for cross-industry end users, government, academia, and tool vendors to share and develop...
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https://liftoff.ai/mobile-heroes/blog/quick-user-acquisition-tips-to-start-testing-today/
Jan 3, 2024 - Max Mikhedov is User Acquisition Lead at Easybrain, a mobile game developer with more than 750,000,000 downloads. Max has 10+ years of experience developing...
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https://liftoff.ai/mobile-heroes/blog/5-keys-to-working-with-mobile-user-acquisition-partners-2/
Jan 3, 2024 - Chris Nguyen was formerly a Senior Marketing Manager at Zoosk in San Francisco. Armed with a background in user support, Chris focuses on giving users a...
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https://liftoff.ai/mobile-heroes/blog/using-targeted-lookalike-audiences-for-app-user-acquisition/
Jan 3, 2024 - The days when producing an app and getting it placed in a store was all it took to be a successful developer are long gone. Competition is fierce, with some...
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https://liftoff.ai/mobile-heroes/blog/mobile-user-acquisition-marketing-brand-vs-performance/
Jan 3, 2024 - Amanda Carvell is a Sr. Manager, Digital & CRM at RetailMeNot, a leading savings destination, connecting millions of consumers to the retailers, brands and...
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https://mobilemarketingreads.com/meta-enhances-app-advertising-tools-to-prioritize-higher-value-user-acquisition/
Nov 6, 2025 - MMR reports on the latest news and up-to-date information on mobile games, mobile apps, mobile marketing & advertising, and much more.
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https://liftoff.ai/mobile-heroes/blog/improving-user-acquisition-through-automation-3-things-to-automate-right-now/
Jan 3, 2024 - Scott Palmer is Director of Marketing for Jam City’s user acquisition team. As a 10-year veteran of the gaming industry, Scott has led growth efforts on...
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https://liftoff.ai/mobile-heroes/blog/optimizing-spend-across-paid-mobile-user-acquisition-channels/
Jan 3, 2024 - Harry Bienenstock is a Lead Digital Marketing Manager, WSOP at Playtika. Learn more from his Mobile Hero profile. User Acquisition (UA) shares a lot of...
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https://gamecity-hamburg.de/news/three-questions-to-gamelight/
The Hamburg-based company Gamelight is one of the world's biggest rewarded marketing platform for mobile games. The platform uses AI algorithms to provide User...
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https://liftoff.ai/resources/podcast/episode-58-user-acquisition-blueprint-harnessing-user-generated-content-for-effective-ua/
Sep 19, 2024 - Liftoff is the leading mobile app optimization marketing and retargeting platform for running true CPA optimized mobile app install campaigns to get new,...
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https://www.appsflyer.com/glossary/user-acquisition/
What is user acquisition, and why is it an essential part of your app marketing efforts? Find out in our mobile marketing glossary.
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https://liftoff.ai/mobile-heroes/blog/mobile-hero-guide-to-user-acquisition/
Mar 18, 2024 - Consumers are turning to apps at an increasing speed, growing 11.6% year over year. And though analysts expect apps to perform strongly into 2021 and beyond,...
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https://www.udonis.co/acquisition
Udonis offers managed user acquisition services for mobile games & apps. Driven by proven strategies, transparent reporting, and dedicated support.
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https://liftoff.ai/igaming-mobile-user-acquisition/
Aug 13, 2025 - Learn how to build a winning user acquisition strategy for your casino, sports betting, poker, DFS, or other igaming app.
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https://www.appsflyer.com/blog/measurement-analytics/app-user-acquisition/
What’s happening with user acquisition? The app age has obviously matured since its infancy – just a decade ago – but it certainly has not stopped growing. The...
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https://liftoff.ai/mobile-heroes/blog/user-acquisition-3-0-entering-the-realm-of-artificial-intelligence-machine-learning/
Jan 3, 2024 - Lomit Patel is the Vice President of Growth at IMVU, responsible for driving user acquisition, retention and monetization across all platforms. Prior to IMVU,...
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https://www.appsflyer.com/blog/measurement-analytics/ua-strategy-preload-campaigns/
Read this guide on preload campaigns, with insights and best practices from key partners. Delve into how they can elevate brand visibility and fuel growth.
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https://liftoff.ai/mobile-heroes/blog/a-holistic-multi-channel-approach-for-mobile-user-acquisition/
Jan 3, 2024 - Annica was first featured as a Mobile Hero in 2017. At the time, she was focused on lowering CACs as a Senior Acquisition Manager at Stash. She later moved to...
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https://liftoff.ai/resources/webinar/mobile-app-ua-2018/
Nov 7, 2018 - Learn the strategies to acquire and retain mobile app users in this webinar on mobile app engagement in 2018 hosted by Liftoff. Available on-demand.
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https://www.clickminded.com/what-report-compares-metrics-based-on-user-acquisition-date-over-a-series-of-weeks/
Dec 7, 2023 - Looking for more answers to the Google Analytics exam? We have a series of questions and answers to help you out throughout your journey.
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https://www.pangleglobal.com/resource/27835
In this article, we will be talking about Pangle recently partnered with Russian app The Koshelek App to boost user acquisition and app installs with a...
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https://www.performcb.com/
Apr 23, 2025 - The only performance-based user acquisition solution that complements your current agency and partner strategies to unlock new opportunities.
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https://liftoff.ai/mobile-heroes/blog/top-user-acquisition-and-monetization-tips-from-2022/
Jan 3, 2024 - 2022 has been a turbulent year for the mobile app industry. As an industry, we’re facing new challenges from a looming recession to ever-evolving privacy...
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